Publicity Report

Publicity Committee Report

1 June 2015

Publicity Committee members: Alicia Weimer, Jeff Saxton, Jim Gartner, Jim King, Joanne Cronin,

Howard Goldman, John Lamb, Michael Mitsch, Nancy Kelner, Pam Robinson, Pat Brangs, Paul

Fisher, Loretta Brooks, Susan Lembo and Jean Scully

Webmaster Report – John Lamb

It's been a pretty average month for the web team. The site continues on its merry way, as

designed, handling many of its functions without the need for constant attention from the

websters. We did get involved in a few things, including routine updates of mailing

forwarders, updating the site to reflect that the Paxton concert has sold out, assisting the

Special Concerts committee with posting publicity for the Calan concert and the third

annual Uke Fest, and continued work on the occasional problem of forwarding email to

addresses on yahoo.com. As always, many thanks to Lori, Allan, Charles and Barbara.

Keep those questions, comments and suggestions coming to webmaster@folkproject.org.

Facebook Report – Pam Robinson

In accordance with Trade Marking The Folk Project brand, I have renamed the FaceBook Group,

The Minstrel an Acoustic Concert Series to The Folk Project.

New members are joining the group and we have over 100.

Twitter Report – Jean Scully

Pending.

Report From “The Chair” – Paul Fisher

May was a calmer month for the Publicity Committee and allowed some catching up.

Because a number of outlets have deadlines on the 15th of the month, we are shifting our internal

deadlines so that all materials are in the hands of the committee by the 10th of the month. This gives

everyone 5 days to distribute the releases.

We sent out our first special release for the Tom Paxton concert. Right before press time, we

modified the focus to take into account that the concert itself is sold out. We will continue with

additional releases focused on getting real press for the concert and our big anniversary!

We have already had requests to set up interviews with Tom and have served as a conduit to his

publicist.

We need to see what we can do for getting the word out about the Calan concert in July.

We are looking at things for Uke NJ 3. Scooter, do you have any connection with Ukulele

Unlimited or any other uke publications or websites?

I believe that we renewed our membership in the Morris County Tourism Bureau (Chris?). Our

listing and ad have both appeared in the just-published guide which was distributed at the last Board

meeting. Mike Agranoff did notice that it mentions getting in free with the ad, which he was not

aware of and which we will remove when we update copy for the next one. Does anyone know

who did the copy for the last ad?

We are still investigating participating in other websites such as Fun New Jersey and

njskylands.com. Mike Agranoff was also contacted by “All Events in City” and he passed the

contact information to the Publicity Committee for consideration.

Nancy has continued her hard work for the June 5 EastRiver Ensemble concert at The Minstrel and

has made a big effort to locate and develop niche outlets for Chinese arts. She produced and has

been sharing and posting a flyer plus she has arranged for a Mandarin interpreter to be at the show.

Great work, Nancy!

Nancy also recruited Howard Goldman to take over a few small outlets as an intro to the committee.

Welcome, Howard!

Publicity is still seeking a new member to replace Cathy Ballard. The workload is not heavy and

usually only comes once per month around the 10th. If anyone knows of a good candidate, please

contact publicitychair@folkproject.org and Nancy and I will contact them.

Online

 Morristown Green has listed Minstrel concerts for June.

 The Minstrel continues to be list by the Morris County Tourism Bureau (The Folk Project is a

member).

 The northjersey.com calendar continues to post most Minstrel and Tern events.

 NJARTS.net continues to list most Minstrel events.

In Print

 Jersey Jazz listed the upcoming Toby Walker performance at The Minstrel as an “Editor's Pick”. Thanks

Tony Mattola!

 Listings were seen in a number of local outlets.

Working with Performers and Their Publicists

 Working with Tom Paxton's publicist.

On the Radio

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Other Items

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