Electronic Communications

Hi, gang.

There's been a lot of activity on Constant Contact (CC) lately and I wanted to bring you up-to-date on what we've been doing:

• Festival - Besides using CC to send out email blasts, we used it successfully for registration and the survey for the Festival this past spring.

• Membership - CC has been used for sometime now to send out the information about the monthly electronic newsletter. I am also, with Scott Ross' help, keeping a list there so that we can send out notices to our active members. This was recently updated and used to send an alert about the 4th of July party. This week we also sent a notice to all folks whose membership had expired in the last two years. So far, this has had a high rate of opens (43%) and a very high rate of people clicking on the links to our membership page or paper membership form (20% of those that opened the email).

• Minstrel - Mike, Allan, John and I have been working to move the Minstrel-Gram to CC. We are very close to going live with this and I expect it to happen by the next Board meeting. I also have loaded the Minstrel Volunteer list into CC and as soon as Amy is ready, she will begin to send the weekly volunteer notices out through there.

• Swingin' Tern and Special Concerts - Are using CC for email blasts regularly.

If there are any questions, I will be at the Board meeting tonight to respond.

Yours in folk,

Lori