How Big Companies Like Uber, Expedia & AirBnB Use Affiliate Marketing

Do you know that some of the biggest companies in the world use affiliate marketing to make money?


That’s right ladies & gentlemen!

Big companies like Uber, AirBnB & Expedia also use affiliate marketing to make money – and they’re now billion dollar companies just by doing that.


You might be wondering, how these companies actually uses this business model to make money?


Let me explain to you how each of them actually makes money with affiliate marketing.



(i) Uber


This company provides a platform where car owners/drivers can link with travellers.

Uber doesn’t own the cars – but rather, they allow car owners to list their cars on their platform.

Uber's main job is to market their platform to potential travellers – so that they can book cars via their platform.

And when someone books a car, Uber takes a certain percentage of the payment i.e. to compensate for their services.

Not only that, but the drivers/car owners also pays a certain fee in order to use this platform – thus, allowing this company to make more money.


And guess what?

This company has grown into a multi-billion dollar business i.e. just by linking travellers & drivers – without having to own any cars.



(ii) AirBnB


As we all know, this company provides a platform where property owners & seekers link.

Property owners lists their properties on this platform – so that they become visible to potential seekers.

And when someone books a place, this company gets a certain percentage of the transaction – since it's the one which owns the platform.


This is just insane because this company doesn't own the real estate properties.

But they’ve grown into a billion dollar company i.e. just by linking seekers & owners of properties – crazy to think about🤔!


(iii) Expedia


Last but not least, we have Expedia.


You wanna know how this company grew into a billion dollar business?


They simply created a platform where travellers can buy plane tickets online – rather than physically going to the airport to buy the tickets.

Once they created the platform, they simply partnered with various airline companies – so that they can earn some commissions for sales that comes through their website.

And few years later, this company gained a lot of traction – and it's now regarded as one of the biggest companies in the world.



Wrapping Up


So that's just a simple illustration on how affiliate marketing is being used in the real world by big companies.

These are just some few examples – and there's many other companies out there that are leveraging this business model.


This proves that affiliate marketing isn't something strange.

Most people do affiliate marketing on almost a daily basis i.e. when you refer your friend to a certain product/service through word of mouth.

But it's only that you don't get paid for it most of the times.


The key is to do it in a way that puts money in your pocket i.e. partner with companies/product sellers – so that you can get paid commissions.


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