ClickFunnels Review: What Is It & How Much Does It Cost?
One of the most popular funnel building softwares is ClickFunnels.
There is no doubt that this software is the best funnel building software ever built on the planet and this is witnessed by the large number of businesses who uses this software.
But the main purpose of this article is to educate those who're not familiar with this software so that they can get a better understanding of how this software works.
We're going to discuss about what is it, who is it for, how much it cost, etc thus you definitely need to read this post before signing up for ClickFunnels.
What You'll Learn
Without further ado, let me jump straight into the meat and potatoes of this post.
What Is ClickFunnels?
ClickFunnels is a funnel building software which is used for building sales funnels, landing pages, squeeze pages, opt-in pages, etc.
ClickFunnels provides some tools and features that are necessary in building various marketing pages since this software is an all in one marketing tool.
In the past, people used to struggle in building their own pages due to prevalence of complicated coding staff like CSS, Java, HTML, etc.
For this reason, Russell and his team decided to create a software that involves less coding staff, so as to allow people to build their own pages without the need for hiring a developer.
And to be honest, ClickFunnels is less complex in nature since it comes with a lot of premade templates which can be easily customised using the simple drag and drop editor.
Thus, Russell Brunson saw it necessary to provide a funnel building software which is easy to use even for people who are less tech savvy.
With that being said, let's quickly discuss who this software is designed for so that you can determine if it is the right fit for you or not.
Who Uses ClickFunnels?
• Product Creators
• Affiliate Marketers
• Ecommerce Businesses
• Freelancers
• Course Creators
• Agencies
*Anyone in the online marketing space can use ClickFunnels.
How Much Is ClickFunnels?
ClickFunnels offers a 14 day free trial which allows you to test if the software is the right fit for you or not.
If you feel like this software is not ideal for you, you can simply cancel your account before the trial expires so that your card wont get charged.
But if you wish to use this software beyond the trial period, then you might need to upgrade to the paid plans.
Basically, ClickFunnels has 2 main plans i.e. the $97/month plan (Standard) and the $297/month plan (Suite).
The main difference between these 2 revolves around the number of features that you get access to.
With the $97/month plan, you get access to a limited number of features i.e. 20 funnels, 100 pages, 20 000 visitors, 3 custom domains, etc.
This is still fine for someone with a small business which has less demands as these features are more than enough for most businesses.
However, you might need to upgrade to the Suite plan if you want to explore ClickFunnels to its full potential.
The Suite plan gives you access to unlimited features thus you wont be restricted in terms of the number of funnels, pages, visitors, as well as domains that you use.
Another thing to note is that the $297/month plan gives you the privilege to use the ClickFunnels autoresponder thus you wont need to stress about looking for an external email marketing software.
But honestly speaking, it is much cheaper to use the $97/month plan then you look for an external email marketing software like GetResponse which only costs $15/month.
You can save a ton of money using this strategy than to pay $297 every month.
ClickFunnels Features
ClickFunnels is packed with a ton of great features since Russell tries by all means to attract many clients to his software.
But for the purpose of this article, l will just discuss some few major ones.
1. Dashboard
ClickFunnels comes with a clean interface that is easy to use and navigate.
You can access most features of this software from this main dashboard thus you wont need to stress about looking for hidden features.
You can also get a quick overview of your projects from this main dashboard as well as some brief stats about your campaigns.
2. Premade Templates
ClickFunnels comes with a ton of premade templates which you can use for building your own pages e.g. sales page templates, landing page templates, squeeze page templates, etc.
This is great for beginners who have little to no design experience since these templates can be easily customised using the simple drag and drop editor.
This saves you time and energy that might be required to build your own pages from scratch.
However, if you're an advanced designer, you’re welcome to design your own pages from scratch even though its not always necessary.
3. Sales Funnels
As we all know, ClickFunnels is the leader when it comes to sales funnels.
You can create highly converting sales funnels using this software since it comes with some tools which were all designed to facilitate this process.
You can choose from a wide variety of sales funnel templates which comes with this software and you can easily customise them e.g. membership site funnels, product launch funnels, webinar funnels, etc.
4. Share Funnels
This is probably one of the best tool which is offered by ClickFunnels.
Using this feature, you can easily share your existing funnels with other people just by sharing a simple unique link.
This allows other people to import your funnels into their accounts with just a click of a button – SUPER EASY!
You can also utilise this function if you're freelancer who designs funnels for clients as you can create funnels inside your ClickFunnels dashboard and share them with your clients without too much hassle.
5. A/B Split Testing
ClickFunnels allows you to split test your pages thus helping in choosing the best converting landing page for your business.
With this tool, you can create 2 or more funnels then you split test each of them based on your preferences.
By doing so, you will get some data related to how each funnel is performing thus allowing you to choose the best funnel amongst the available options.
6. Membership Site Tools
If you wish to launch your own membership site, then this feature is definitely what you need.
ClickFunnels allows you to host your own membership site so as to allow you to enrol some people into your private membership program.
The beauty part is that ClickFunnels integrates with a lot of payment processing platforms thus making it easier for you to collect payments from your clients.
Bear in mind that this feature is only available in the Suite plan thus you might have to upgrade to this plan if you wish to use it.
7. Backpack Actionetics
With this feature, you can get access to ClickFunnels's email autoresponder.
This allows you to collect emails using this tool as well as sending out automated emails to your subscribers.
Thus, instead of looking for an external software, you can easily use the autoresponder which comes with this software.
Keep in mind that this feature is also reserved for premium users thus you may need to upgrade to the suite plan if you wish to use this feature.
8. Affiliate Program Management Tools
If you want to start your own affiliate program, then this feature is for you.
You can host your own affiliate program inside ClickFunnels thus allowing you to invite willing affiliates who are interested in promoting your offers.
You can get access to a dashboard that looks exactly like the one used by ClickFunnels in running their own affiliate program (orange bars).
9. Analytics & Reports
ClickFunnels comes with some analytic tools which allows you to track the performance of your campaigns.
You can get data related to opt-in rates, bounce rates, click through rates, amongst other related metrics.
Using this data, you can come up with some strategies which are necessary in improving every aspect of your marketing campaigns.
10. Integrations
ClickFunnels integrates with a lot of apps and softwares since this software is well established.
Some of them includes:
• Stripe
• PayPal
• Shopify
• ActiveCampaign
• GetResponse
• Aweber
What Is ClickFunnels's Best Feature?
There is no doubt that the sales funnel builder is ClickFunnels's best feature.
This feature allows you to get started with sales funnels even without prior experience.
You can take advantage of some stunning templates which comes with this software thus allowing you to get up and running in no time.
You can also customise these templates using the simple drag and editor which comes with the software by simply changing images, text, colours, fonts, etc.
Thus, if you're looking for the best funnel builder, then ClickFunnels might be a better option to for you.
Is ClickFunnels Better Than Shopify?
ClickFunnels and Shopify both have their own unique strengths and weaknesses.
Shopify was mainly designed as a store builder for creating online stores for ecom businesses.
On the flip side, ClickFunnels was mainly designed as a funnel builder for building sales funnels, landing pages, squeeze pages, etc.
Thus, the question of ‘which is better’ really depends on your needs.
If you want to build an online store, then Shopify is definitely the best option for you.
However, if you want to build marketing funnels, then ClickFunnels is definitely the best solution.
What Are ClickFunnels's Top Competitors?
• Kartra
• Builderall
• GrooveFunnels
• Unbounce
• Instapage
• Landingi
ClickFunnels Pros
• Comes with a ton of premade templates
• Beginner friendly (less tech staff involved)
• Allows you to split test your pages
• Integrates with a lot of apps and softwares
• Allows you to host your own membership site
• Allows you to launch your own affiliate program
• Provides detailed analytics for your campaigns
ClickFunnels Cons
• Quite expensive than most alternatives
Is ClickFunnels Worth The Money?
Taking into account value for money, ClickFunnels is definitely worth the money since this software is packed with a ton of great features.
However, there has been prevalence of other great softwares in recent years which are able to perform the same functions as those performed by ClickFunnels.
For example, Builderall and Kartra are great softwares for building sales funnels yet their plans are far much cheaper than ClickFunnels.
But it all comes down to what you're looking for in a software i.e. popularity vs cost effectiveness.
For example, Apple and Samsung might both produce similar devices with the similar specs but Apple will always be priced higher than Samsung regardless of the specs.
The same applies to ClickFunnels and its alternatives.
ClickFunnels is a great brand but it is expensive in nature just like Apple.
On the flip side, companies like Kartra and Builderall are like Samsung i.e. great features but affordable in nature.
So you have to choose between popularity or cost effectiveness in order to determine if ClickFunnels is the best option for you or not.
Wrapping Up
At this point, l hope that you've got some useful knowledge regarding ClickFunnels since l tried by all means to address some of the most common questions regarding this software.
I hope that you're now in a better position to decide whether ClickFunnels is the right fit for you or not based on the factors discussed in this post.
The question of whether you should use ClickFunnels or not really depends on the size of your business.
If you're just starting out and you're on a limited budget, then ClickFunnels might not be a great option for you since you will be paying a lot for a marketing software.
Instead, you might need to consider other alternatives like Kartra, Builderall, or GrooveFunnels which are much cheaper than ClickFunnels.
But if your business is generating a lot of revenue and you believe that you can actually afford ClickFunnels, then you might need to go for it.
You can try ClickFunnels for free for 14 days to test out some of its features which using the link below.
*You can cancel at any time if you feel like this software is not the right fit for you and your business.
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