No Scooters Allowed:

The Story Behind (Taylor’s Version)

By Lorelai Oliver, Staff writer

November 6, 2023 

Taylor Swift took the world by storm in October of 2006 when her self-titled debut album was released. With songs like “Tim Mcgraw,” “Our Song,” and "Picture to Burn,” the beginning of a brand new life began for the Pennsylvania resident. Over the next 10 years, Swift would release 5 more studio albums; Fearless, Speak Now, Red, 1989, and Reputation. It wasn’t long before the young artist would start selling out stadiums, winning numerous awards, and touring the world. At the start of Swift’s career, she signed to Big Machine Records, which was previously owned by Scott Borchetta. On June 30th, 2019, just 2 months before the release of Taylor's 7th studio album Lover, Borchetta handed over Big Machine Records to Scooter Braun. 

But who is Scooter Braun? 


Scooter Braun, an American entrepreneur, is known for working with successful artists such as The Kid Laroi, Demi Lovato, Ariana Grande, Justin Beiber, and Kanye West. However, his personality doesn’t line up with his success. Prior to taking over Big Machine Records, Braun was known for publicly working with people who had bullied Swift in the past, as well as bullying her himself. Braun taking over Big Machine Records was possibly one of the worst things that could’ve happened to Swift’s career. The master recordings for her first 6 albums were sold for over $300 Million, and not to Taylor herself. The young woman did not take this lightly, and with the help of her fans, she was able to release her first album under her name.


Despite working with Swift for years prior to Braun’s overtake, Borchetta teamed up with Braun and told Taylor that she wasn’t allowed to sing any songs from her first 6 albums at her American Music Awards performance. This was Swift’s breaking point. From the early age of 10 years old, the world-famous blondie was writing songs, and 2 short years later she began learning guitar. Both now and then, she was able to capture her own feelings, as well as stories she’s created, and put them into songs. Taylor, along with millions of people worldwide, was furious that she didn’t have the rights to her own music. 


Following the release of Lover and the drama surrounding the AMA, Covid-19 put the world on pause. However, the pandemic did not put Taylor’s pen on pause. During quarantine, Swift released her 8th and 9th studio sister albums Folklore and Evermore, once again, finally under her name. But she didn’t stop there. Swift refused to hand over her music to someone who manipulated and bullied her for years, so with the help of Jack Antonoff and Aaron Dessner, the rerecording process began.

Starting with the fan favorite "Love Story” from her 2nd album Fearless, she finally began to take back what was hers. “Love Story (Taylor’s Version)” made its debut in February 2021, when Taylor finally decided to take back her life. Following the single, 2021 later brought Fearless (Taylor’s Version) and Red (Taylor’s Version). Just over a year ago, Swift surprisingly dropped her 10th studio album Midnights, and announced her tour that would quickly begin to shake the world. The Era’s Tour is something no artist has ever even tried to do. Swift managed to capture what is now 17 years of music into one singular 3.5-hour show, selling out stadiums worldwide. 


The beginning of The Era’s Tour arrived in March of this year, and Taylor has done nothing but have fun, appreciate everyone who's helped her on tour, and of course, cherish these moments with fans. Taylor Swift is what some people may call a mastermind, everything she does happens for a reason. Whether it’s teasing new music, re-recordings, or show dates, she manages to make it fun for everyone involved. The Era’s Tour was exactly what Taylor needed to continue taking back her life. Since the tour began, Swift has announced and released Speak Now (Taylor’s Version) with features such as Haley Williams and Fall Out Boy, but that’s not all. This upcoming Friday, Swift will be releasing yet another re-recording, that being 1989 (Taylor’s Version). Taylor is doing what no other artist has done. She’s standing up for herself and taking back what is rightfully hers. Following the re-release of 1989, the only thing left for her to take back would be her name and her reputation.


With Taylor’s support from her fans and other artists, Scooter Braun’s career began rapidly declining. Losing big-name clients such as Ariana Grande, Demi Lovato, and most surprisingly Justin Bieber, who was known for not being the biggest fan of Taylor in the past. In the wise words of Swift herself, her and karma vibe like that!