How To Find Content and Draft An Article

One easy way to find content for articles on our website is to use a tool like ChatGPT. Giving ChatGPT prompts like: 

• What are some common reservations people might have when looking to hire a virtual assistant? 

• Give me a list of blog topics about the kinds of services virtual assistants can complete

• When someone is considering hiring a virtual assistant, what kind of questions might they have?

• What are the most common myths surrounding virtual assistants?

Another way to find content is to ask the team the kinds of questions that they are frequently getting from their clients. Keep an eye on Teamwork chat to catch some of these questions in the Tech Tips channel. 

When drafting an article, it’s best to either ask the team member or ChatGPT to elaborate on the idea. Using AI to assist with blog posts like this can be really helpful, but it’s important to keep in mind that any content it creates needs to be edited or rewritten to match our brand voice, and to avoid any need to attribute our content to an AI tool. 

When gathering content from the team, having them summarise the topic into brief bullet points can be a good starting point to start fleshing out a blog post from. 

Draft articles are stored in the Marketing Sharepoint, in a folder titled Blogs. These are referenced in the Marketing Airtable, on the blogs tab. This is an easy way to keep track of the status of each blog. Once fully drafted, flag the blog for review in Airtable and ask Teesha or Jo to proof it for you.