133-137 So. 10th Street

Also formerly known as Main Street


Address: 137 So. 10th Street (combined with 133 So. 10th)

Legal Description: Lots 6 & 7 of the Subdivision of Lots 103 & 104, Original Town

Building: Ellison Building


Note: Buildings built in this location before the subdivision of Lots 103 & 104 had no street address nor did they occupy only one lot. Because of this, current street addresses are difficult to assign to the old locations.

1872 Vacant lot

1881 Mark Neeves purchased Lots 6, 7, and 8.

1887 E. H. Daley moved his sewing machine and organ business here from the west side of the square. A furniture store was at this location before he moved here.

1887 Edward Van Deusen owned the property.

1889 Rena Daley purchased Lots 6 & 7.

1890 Rena Daley sold Lot 7 to Estey & Camp.

1890 Daley received large shipments of pianos, organs, and sewing machines every week. His sales were large and business increased at such a rapid rate that a weekly shipment became necessary.

1891 The Home Sewing Machine Company purchased Lot 6 from Rena Daley and had a store here. The Daley’s lived over the store and sold pianos, organs, and sewing machines.

1892 The Sanborn maps showed a music store here.

1895 J. Peifenburg purchased the music business of his employer, E. H. Daley, and moved it to 843 F Street.

1897 Mrs. O. C. Houchin opened a music store in Pfeifenburg’s old stand.

1897 The Sanborn maps showed a music store here.

1897 J. L. Houchin & Co. was the name of a new real estate firm in Geneva.

1900 Nelson Brothers purchased the Houchin Music store stock and moved it to 115 So. 10th.

1900 The Geneva Laundry, A. C. Phelps, proprietor, opened in this location.

1901 In February, Geneva Laundry moved to the south room of Jennie Brown’s north building at 116 No. 10th.

1901 William Manning of Crete leased a room and opened Eastside Bakery here.

1902 The Sanborn maps showed a bakery.

1902 William Manning purchased the property.

1903 William Manning built an addition to his bakery.

1904 In December, William Manning sold his bakery to Harry and John Strong. The name of the firm is Strong Bros. and will be called the Perfect Bakery.

1905 The Strong Bros. had a fine line of fancy cakes and cookies at their bakery east of the square. Their new plan of baking at night, enabling customers to get fresh bread early in the morning proved very popular.

1906 In November, the Strong Brothers bakery and Mrs. Travers’ millinery store was destroyed by fire. Jack Strong, who slept in a room on the second floor, got up at 2 a.m. to mix the yeast and went back to bed until 4 a.m. The baking room was full of flame and smoke. The firemen managed to limit the damage to just the two buildings.

1906 William Manning sold the property to John K. Waring and re-opened a bakery sharing space with C. E. Hyde in the Woodworth building.

1907 The Sanborn maps showed the lot vacant because of the fire.

1922 The Sanborn maps showed a vacant lot.

1923 W. C. Peterson owned Peterson Oil Company.

1927 W. C. Peterson purchased this property.

1933 The Sanborn maps showed a filling station.

1937 Peterson Oil Company moved to 187 So. 10th.

1937 Swift & Co. Cream Station moved here from 145 So. 10th, managed by Ed Fujan.

1940 Ernest Ellison owned this property.

1945 This was the Santa Fe Trailways bus depot until 1968 when it moved back to the hotel.

1946 Ed Kesl of Deshler opened a used car sales room and parking lot.

1946 Frank E. Kracher Co.—spray painting and roofing.

1947 In March, Jones Auto Glass, Cal Jones opened here. Also Good Used Car Sales Co.

1948 In January, Cal Jones moved his auto glass, parts and accessories business two doors south of his former location--the former Brower building.

1949 Harry Porter used the building as a residence.

1949 In April, State Roofing Co. established its Nebraska headquarters here.

1949 The proprietors were A. L. Fredrick and Thomas Ryan.

1950 In April, Mr. and Mrs. Earl Rollins, from Columbus, opened a restaurant to handle Dairy Queen products. They purchased the building from Ernest Ellison.

1950 In July, Mrs. G. E. Nixon purchased the Dairy Queen store from Mr. and Mrs. Rollins who left Geneva.

1951 LaVern Cumberland Nixon operated a dairy-queen-type café here. Also Nick’s Quality Feed Service was here.

1954 They changed the name to Dairy Dell.

1955 The Dairy Dell closed.

At this point, the building at 133 So. 10th became part of 137 So. 10th.

1957 In March, Owen Cartwright purchased this property and all but the South 3.5’ of Lot 7.

1957 Cartwright Radio, TV, and Electric Appliances moved from 858 G Street to 137 So. 10th.

1957 In September, a landmark disappeared when workmen tore out the canopy over the entrance to the former W. C. Peterson service station on the east side of the square.

1958 Jay Burton opened a TV sales and repair business here.

1960 Earl Jacox purchased the south 12’ of the property from Owen Cartwright and opened a coin-operated Laundromat.

1960 Cartwright Radio, TV, and Electric Appliances moved to 878 G Street.

1960 Jay Burton moved his TV sales and repair business to 145 So. 10th.

1962 Owen Cartwright sold the North 12’ 8” of Lot 6 to Francis Schepers.

1965 Max & Lou Lichti purchased the property.

1966 Owen Cartwright moved his business to 884 G Street.

1974 Max & Lou Lichti purchased the Geneva Laundromat from Earl Jacox.

1977 Charles and Donna Brabec purchased the property, continuing the Laundromat and adding dry cleaning service. They combined Geneva Laundry (Max and Lou Lichti) and T & L Laundry (Leonard Thurin and Herm Larsen) into one laundry at this location.

1995 Richard and Carol Trapp purchased the Laundromat, selling it the same year to Nathan Jacobsen.

2001 Nathan Jacobsen owned this property.

2004 Amber Petroshius owned this property and bought the Laundromat.

2005 Nathan and Karla Jacobsen and Richard and Carol Trapp owned the property.

2009 Amber Petroshus closed the Laundromat.

2014 Deb Yates owned and operated Jazzercise at this location.

This was ongoing as of the last posting.