2012 10/03-10/09

Northern California's largest Filipino American newspaper in circulation since 1990, the Manila Mail is the Bay Area's most read Fil-Am weekly publication distributed free in major cities of Northern California. Community is a B Section page that contains the weekly column of Bradford Adkins 'SCENES in the city'. The column features include: the issues and events, the individuals and organizations moving the community.

American Idol runner-up and almost winner, Jessica Sanchez's huge Bench billboard towers above the EDSA Magallanes buildings around it. She stayed several days after the American Idol Season 11 Top 10 Finalists' concert at the Smart Araneta Coliseum held last September 21, 2012 to fulfill endorsement commitments with Bench & Jollibee.

CA Senator Leland Yee, Ph. D. awards Manila Mail's Community Editor, Bradford Adkins, the 'Journalist of the Year' award about two years ago at Patio Espanol in San Francisco. Adkins cinched another nomination this year for the 1st ever Plaridel Journalism Award.

ABS-CBN's "The Mistress" (starring John Lloyd Cruz & Bea Alonzo) US screenings are extended up to Thursday, October 4th.

Penshoppe's latest endorser from Hollywood, Zac Efron arrived in the Philippines September 26th and made a widely-cheered appearance at the Mall of Asia Arena on September 29th.

Mercator Management and GMA-7 talent Mikael Daez was one of several Philippine celebrities who warmly welcomed and cheered Hollywood actor Zac Efron last September 29th at the Mall of Asia Arena.

The Philippine Indie feature movie, "Busong" (Palawan Fate) directed by Aureus Solito, won the Grand Prize at the recently-concluded National Geographic All Roads Film Festival held at Washington, DC. Congratulations!

Happy birthday, Mrs. Marivin Tigno Arayata (October 1st) of GMA Network shown here (standing, center, in red) with co-workers and guests during her birthday lunch at work.

TV5's Jeffrey Remigio, Lisa Walker & Perci Intalan were among the network executives who graced the "Dolphy Alay Tawa" tribute taped for TV (shown on all 3 networks - ABS-CBN, GMA & TV5 last September 30) at the Mall of Asia Arena.

The 2012-2014 Officers of Luzvimin of the Bay Area taken during their attendance during the recent installation of South San Francisco Golden Gate Lions Club. (L-R) Robert and Fely Merchan, Bernie Zabala, Imelda Canoza, Maribeth and Jimmy Lalongisip, Ora Seyler, President and George Paminiano.

MANILA MAIL’S BRADFORD ADKINS GETS 1ST PLARIDEL JOURNALISM AWARD NOMINATION

(Announcement of Winners set on Thursday, October 4, 2012 at Fort McKinley)

TO-BE SEEN IN THE CITY

It’s official - the 1st Plaridel Excellence in Journalism Award nominees are: Joseph Pimentel, Jannelle So, Ruben Nepales & Janet Nepales (all LA-based), Elton Lugay (now based in New York), Dennis Clemente, , Ted Laguatan, Mariano Santos, , Miko Santos, Cristina Pastor, Lydia Solis, Cherie Querol Moreno, Dympha Calica-La Putt, Christiine "Nickee" V. De Leon Huld, Laurel Fantauzzo, Elizabeth Horner, Ryan Macasero, Arnold Pedrigal, Emil Guillermo and Manila Mail’s own Bradford Adkins.

The announcement was made last September 24, 2012 via email sent by the Philippine American Press Club, U.S.A. (PAPC) on its 24th anniversary where “the organization is honoring the Filipino American press corps, and the media agencies they represent by launching the first ever Plaridel Awards - excellence in Filipino American Journalism. With the Plaridel Awards, PAPC acknowledges and celebrates the contribution of outstanding writers and publishers in the Filipino American community, as they chronicle the lives and times of the community, promote their ethnicity, champion their causes and provide a venue where readers/listeners can voice their concerns, and ideas for the betterment of the society and the community at large.

The 2012 Plaridel Awards winners will receive a trophy in recognition for their outstanding journalism which saw print or broadcast through a Filipino American based media anywhere in the U.S. between June 1, 2011 thru May 31, 2012. Awards will be given based on originality – fresh topic and or treatment of an old issue or unique perspective; execution – writing style, composition and pacing; and effort undertaken by the writer (research and interviews) to put substance to the article.

Categories for print and online articles include Outstanding Reportage (Investigative /In-Depth Story), Commentary or Editorial Essay; International Reporting; Entertainment, and Youth Voice. For Broadcast Television, and Radio it will for the best in Community Reporting. Last but not least, Photojournalism.

The name Plaridel was chosen in honor of Marcelo H. Del Pilar, a Filipino patriot, journalist and publisher who brought his craft and zeal as an expat in Europe in the late 1800s. He was a prolific writer who kept his constituents abreast with the goings on in their community as well as in their homeland. In him PAPC has found a hero – a person to emulate and an inspiration to Filipino-American writers and publishers everywhere who continue in their journalistic aspirations and in service to their constituents in the new land they now call home.

PAPC is composed of the following publishers: ABS-CBN International, Asian Journal, FilAm Star, Manila Mail, Inquirer.net, Filipino American Radio Network, Philippine News, Philippine Headlines, Philippines Today, Power ng Pinoy TV, and GMA representatives. Altogether there are over 50 Filipino American media nationwide.

Those interested to attend and meet the journalists that have been covering the Filipino American community may contact Jojo Peralta at joseph.peralta@asianjournalinc.com. Tickets are at $35.”

The PAPC Board and members are already knee-deep in preparation to ensure the success of the 1st ever Plaridel Awarding Ceremony (where category winners will be announced) to be held on October 4, 2012 at the Fort McKinley Restaurant in South San Francisco at 5:30 PM. “

And the winner is…may we have the envelope please!

SEEN IN THE CITY

“The Mistress” US screenings extended!

Due to insistent public demand, the US screenings of ABS-CBN’s "The Mistress" starring the ever-popular love team of John Lloyd Cruz & Bea Alonzo, are extended up to Thursday, October 4, 2012 in key theatre locations!!!

For those who have yet to watch the movie, or would want to watch it again, please check out the website for the full list of theaters.

http://www.abs-cbnglobalmovies.com/themistress/screenings.html

Tickets can be pre-purchased at www.fandango.com.

Milpitas

Century Great Mall

1010 Great Mall Drive

Milpitas, CA 95035

Sacramento

Century Laguna 16

9349 Big Horn Blvd

Elk Grove, CA 95758

San Bruno

Century at Tanforan

1188 El Camino Real

San Bruno, CA 94066

San Francisco

UA Stonestown Twin

501 Buckingham Way

San Francisco, CA 94132

Union City

Century 25

32100 Union Landing

Union City, CA 94587

Shorts and Briefs

More Foreign Performers in the Philippines; More Fun in the Philippines!

Proof positive that there’s more fun in the Philippines are the back-to-back-to-back blockbuster appearances of Maroon 5 (Tuesday, September 18) and American Idols Season 11 Top 10 Finalists (Friday, September 21) at the Smart Araneta Coliseum and Hollywood Actor Zac Efron for Penshoppe’s Fan Conference 2012 held last Saturday, September 29, 2012 at the Mall of Asia Arena in Pasay City

Miss Universe 2012 in Vegas

Donald Trump’s Miss Universe Organization has officially announced via a direct email to this Columnist that this year’s Miss Universe Beauty Pageant will be held at the Planet Hollywood in Las Vegas on December 19th. It will be remembered that Miss Philippines Maria Venus Raj beautifully conquered Las Vegas, despite her major, major Q & A not-so-impressive performance, when the pageant was held there in 2010. The Philippine representative this year is Janine Tugonon. Good luck, Janine!

QUOTE OF THE WEEK

"You make me feel so at home. I just want to move here." – gushed Hollywood Actor Zac Efron during the Penshoppe Fan Conference 2012 held in his honor, at the fully- packed Mall of Asia Arena (20,000 seat capacity) last Saturday, September 29, 2012. The actor arrived 3 days earlier and was immediately whisked via private plane to Albay upon the private invitation of friends and had subsequently posted tweets of himself enjoying the sights of Mayon Volcano and its surrounding areas before the concert.

This article also appears online at www.BradfordAdkins.com,www.ScenesInTheCity.com, www.FilAmnation.com and http://sites.google.com/site/adkinsmmcevents/Home/ with readership in 160 countries now (& still counting!) according to the latest Google Analytics report.

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