This course was formerly known as "Retail Merchandising".
Course Number: 512A/512B
Offered: Every year
Open to grades 11 and 12
Prerequisite: Proficient in Principles of Marketing
Two Quarters - 1 Credit
Credit Group: Elective
Become a Birdcage Manager and take charge of running our school’s student-led store. In this hands-on, lab-based course, you’ll gain real-world experience managing every aspect of a retail business; from product planning and pricing to sales, promotions, and visual merchandising. Students make key business decisions that directly impact profits and learn how to turn classroom concepts into real results. Students will operate the store during school hours and at special events such as athletic games, conferences, and community activities. You will have the opportunity to participate in DECA, an organization of marketing students, and/or FBLA.