Course Number:Â 521
Offered: Alternating years. Next offered: 2026-2027
Open to grades 10, 11, and 12
Prerequisite: Proficient in Principles of Marketing
One Quarter - .5 Credit
Credit Group: Elective
Transcripted Credit
Transcripted Credit
Upon successful completion of this course, additional credit(s) may be awarded by Chippewa Valley Technical College (CVTC) at no cost to students.
Even the best product ideas will go unsold without creative marketing! In this project based course, students will develop a product and create a comprehensive marketing plan including: market research, branding & packaging, pricing, promotion, sales, and distribution. You will have the opportunity to participate in DECA, an organization of marketing students, and/or FBLA.