Final Commercial Project Spring 2017
Assignment: Create a creative appeal on behalf of a product, local business or something you make up. You can use a comedic or serious approach.
Due: 30 second to 1 minute video that tells a story that connects with our local audience.
Goal: To learn how to create a compelling, quick and targeted message for your specific, local audience. To experiment with New Media mediums which can provide targeted impact with compelling messages. Have fun with Final Cut Pro for a final project.
Wednesday/Thursday, April 19/20- Introduce the project the specific goals of the project
Monday April 24- shoot the boat races as a class
Tuesday April 26- Introduce how to Topic/Pitch/Propose and then work on TPP
Wednesday/Thursday April 26-27- deliver Topic/Pitch/Proposal in class to the camera and continue to develop ideas
Friday April 28- Revise TPP, bring music into FCP- cut it down
Monday May 1- Revise TPP, bring music into FCP- cut it down, Create Production Schedule
Tuesday May 2- Shot Sheet below
Shot Sheet Example- SHOOT 3 TIMES AS MUCH
Wednesday May 3- May 9 Shooting video
Wednesday-Thursday May 10-11 Rough Cut Critique- 50% in the timeline
Friday May 12- Media Literacy Day
Monday May 15- Post Production editing
Tuesday May 16- editing
Wednesday/Thursday May 17-18- Rough Draft Peer Critique- 90% completed
Friday May 20- Media Literacy Day
Monday May 22- editing
Tuesday May 23- FINAL DRAFT DUE AT THE END OF THE DAY
Wednesday/Thursday May 25-26- Watch and critique final projects
Friday May 27- Finalize feedback and upload to lfhsnewmedia.com
Tuesday May 30- Final uploading
Finals- work on Digital Portfolio- deadline end of your class period
Rubric-
Pitch-Proposal fully developed and updated 50 points
Production Schedule- updated 50 points
Shot Sheet- fully developed 50 points
Production shooting 50 points
Rough Cut Critique deadline- 50% in the timeline 50 points
Rough Draft Peer Critique- 90% and feedback for 5 others 50 points
Final Project Deadline- 100 points