1st Semester Commercial Final Project Spring 2016

Assignment: Create a creative appeal on behalf of a product, local business or something you make up. You can use a comedic or serious approach.

Due: 30 second to 1 minute video that tells a story that connects with our local audience.

Goal: To learn how to create a compelling, quick and targeted message for your specific, local audience. To experiment with New Media mediums which can provide targeted impact with compelling messages. Have fun with Final Cut Pro for a final project.

Monday April 27- shoot the boat races as a class

Tuesday April 26- Introduce how to Topic/Pitch/Propose and then work on TPP

Wednesday April 27- watch through more examples and work on TPP

Thursday April 28- deliver Topic/Pitch/Proposal in class to the camera and continue to develop ideas

Friday April 29- Revise TPP, bring music into FCP- cut it down

Monday May 2- Revise TPP, bring music into FCP- cut it down, Create Production Schedule

Tuesday May 3- Shot Sheet below

Shot Sheet Example- SHOOT 3 TIMES AS MUCH

Wednesday May 4- May 12 Shooting video

Wednesday-Thursday May 11-13 Rough Cut Critique- 50% in the timeline

Monday May 16- Post Production editing

Tuesday May 17- editing

Wednesday May 18- editing

Thursday May 19- Rough Draft Peer Critique- 90% completed

Friday May 20- Media Literacy Day

Monday May 23- editing

Tuesday May 24- editing

Wednesday May 25- FINAL DRAFT DUE AT THE END OF THE DAY

Thursday May 26- Watch and critique final projects

Tuesday May 31- Final upload

Finals- work on Digital Portfolio- deadline end of your class period

Rubric-

Pitch-Proposal fully developed and updated 50 points

Production Schedule- updated 50 points

Shot Sheet- fully developed 50 points

Production shooting 50 points

Rough Cut Critique deadline- 50% in the timeline 50 points

Rough Draft Peer Critique- 90% and feedback for 5 others 50 points

Final Project Deadline- 100 points