1st Semester Commercial Final Project Fall 2014
Assignment: Create a creative appeal on behalf of a product, local business or something you make up. You can use a comedic or serious approach.
Due: 30 second to 1 minute video that tells a story that connects with our local audience.
Goal: To learn how to create a compelling, quick and targeted message for your specific, local audience. To experiment with New Media mediums which can provide targeted impact with compelling messages. Have fun with Final Cut Pro for a final project.
Monday November 24- Introduce how to Topic/Pitch/Propose and then Critique 5 videos from the CTEC Music Video Entries in Google Sites then work on TPP
Tuesday November 25- watch through more examples and work on ideation over Thanksgiving break
Monday December 1- working on TPP
Tuesday December 2- deliver Topic/Pitch/Proposal in class to the camera and continue to develop ideas
Wednesday December 3- Friday December 5- Revise TPP, Create Production Calendar, bring music into FCP- cut it down and
then begin scripting on Scripped.com
Monday December 8- Develop Script in class
Tuesday December 9- Shot Sheet below
Shot Sheet Example- SHOOT 3 TIMES AS MUCH
Wednesday December 10-11 Shooting video
Friday December 12- Rough Cut Critique- 30% in the timeline
Monday December 15- Post Production editing
Tuesday December 16- editing
Wednesday December 17- editing
Thursday December 18- Rough Cut Critique- 60% completed
Friday December 19- Media Literacy Day
Monday January 5- editing
Tuesday January 6- editing
Wednesday January 7- FINAL DRAFT DUE AT THE END OF THE DAY
Thursday January 8- Watch and critique final projects in the DMT
Friday January 9- Final upload
Monday January 12- work on Digital Portfolio- deadline Friday 3pm
Rubric-
Topic/Pitch/Proposal— 50 points
Script-- 50 points
Shot Sheet 25 points
Production Schedule— 25 points
Rough Cut teacher critique- 25 points
Rough Draft peer critique- 25 points
Final edit due on time-- 100 points
TOTAL PROJECT 300 Points