Account Settings

Account Settings houses features that allow you to manage and control your accounts. Those settings include options for Budgeting, Blueprints, Broadcast, Audiences, Product Catalogs, Keyword Sets, and Partner Config.

Navigating to Account Settings

To access the settings for an account, follow these steps:

1. Go to Manage in the top menu.

2. Select the desired account from the list.

3. Click on the Account Settings button in the top right.

Account settings Explained

Account settings are organized into the following "tabs," each serving specific purposes. Select a tab below for more information.

• Budgeting: Manage budgets for your accounts, including updating budget amounts or enabling/disabling overspend protection.

• Blueprints: Configure settings associated with the Blueprint for the account.

• Broadcast: Temporarily update and schedule ad copy for the account, often used for promotions or sales.  

• Audiences: Set up specific user/audience lists for targeting purposes.

• Product Catalogs: Create Product Catalogs to inform creatives for VLAs or Facebook AIA campaigns and pull in inventory.

• Keyword Sets: Set up global Keyword Sets, including negative keywords if needed.

• Partner Config: Connect the Backpack account to partner accounts for seamless integration.

• Basic: Access basic account information, such as the account name and assigned user details.