Content
• The differences between a:
– model
– prototype
– marketable product.
• The preparation of a design brief for a marketable product.
• The preparation of a manufacturing specification used to make a product in quantity.
• The differences between individual (one-off), batch and mass production systems and how each impact
on the:
– product
– people involved
– resources and costs.
• Commercial manufacturing systems, including:
– concurrent engineering
– computer-integrated manufacturing (CIM) and computer-integrated engineering (CIE)
– cell production
– in-line assembly
– just in time (JIT)
– logistics.
• The design of a manufacturing system, including jigs and formers, to be used to make a product in
quantity.
• Strategies to evaluate how well a manufacturing system has worked.
• Improvements to a manufacturing system, including the use of templates to mark out shapes repeatedly
and jigs and formers used to make a product.
• Continuous improvement processes, such as KaizenTM.
Model
A model is the earliest, most basic representation of an idea. Its primary purpose is conceptual, designed to test a fundamental principle or a single aspect of the product, such as its appearance or general form. It is not functional and is typically used for internal review, brainstorming, or presentation to stakeholders.
Key Characteristics:
Purpose: To explore a concept.
Audience: Internal team members, designers, or investors.
Functionality: Non-functional.
Example 1 (Physical Product): A miniature, non-working replica of a new car design, used to visualize its shape and aerodynamics in a wind tunnel.
Example 2 (Digital Product): A simple wireframe or flowchart for a mobile app, showing the basic user flow and screen layout without any visual design or functionality.
Prototype
A prototype is the first functional version of a product, built to test and refine its design, features, and user experience. It may not have the final appearance or quality of the finished product, but it proves that the core concept works. Prototypes are used for testing with real users to gather feedback and identify flaws.
Key Characteristics:
Purpose: To test functionality, usability, and design.
Audience: Internal teams and a small group of test users.
Functionality: Partially or fully functional, but often with bugs or rough features.
Example 1 (Physical Product): A 3D-printed version of a drone that can fly and record video but has an unfinished shell, exposed wiring, and a short battery life.
Example 2 (Digital Product): A "clickable" mockup of a website created in a design tool like Figma, allowing users to navigate through pages and interact with buttons to simulate the user experience.
Marketable Product
A marketable product is the final, polished, and fully functional version ready for sale and distribution to the general public. It has passed all testing, meets quality standards, and is designed to provide a reliable, complete user experience. This is the version that generates revenue for the company.
Key Characteristics:
Purpose: To solve a problem and generate revenue.
Audience: The target consumer or customer base.
Functionality: Fully functional, stable, reliable, and high-quality.
Example 1 (Physical Product): The latest iPhone, which is mass-produced, packaged, and sold in stores with a polished design, complete functionality, and customer support.
Example 2 (Digital Product): A fully launched mobile app that is available on an app store, is stable, regularly updated, and has a complete set of features for its users.
Summary of Differences
Designers and manufacturers have to be conscious of the scale of production for any of their intended products, since this will have an important bearing on decisions that are made about its design and manufacture.
The use of ICT in manufacture can be expensive and time consuming so it is important to consider the different scales of production that can be used. After all, it is not always feasible to invest in CAD/CAM
equipment for smaller scale production.
Manufacturing efficiency is often improved by incorporating sub-assemblies, which are pre-made elements of a product, or bought in components in the final assembly process.
A design specification outlines the requirements and criteria a product must meet to be successful, focusing on the problem to be solved, while a manufacturing specification provides the detailed instructions and technical data needed to actually make the product.
In simple terms, the design specification is the "what" and "why," and the manufacturing specification is the "how."
Design Specification
A design specification is a document created at the beginning of the design process.1 It acts as a set of rules and a checklist for the designer, ensuring the final product meets the needs of the client and user.2 It is focused on the end product and its performance, aesthetics, and function, but not on the specific processes used to make it.3
Examples of criteria found in a design specification:
Aesthetics: "The product must have a modern, sleek appearance with a matte black finish."
Function: "The product must be able to hold 5 kilograms of weight."
Target Market: "The product is for children aged 3-5 years old."4
Ergonomics: "The handle must be comfortable for an average adult hand to grip."
Safety: "The product must not have any sharp edges or small parts that can be swallowed."
Cost: "The final product must be able to retail for less than $20."
Manufacturing Specification
A manufacturing specification is created after the final design has been chosen and refined. It is a technical blueprint intended for the factory or workshop, providing all the precise details required for production. This document leaves no room for interpretation; it specifies every step and component to ensure a consistent, repeatable outcome.5
Examples of criteria found in a manufacturing specification:
Materials: "Use 3mm thick 304-grade stainless steel sheet."
Dimensions: "The hole for the bolt must be 6mm in diameter with a tolerance of +/- 0.1mm."
Processes: "Laser cut the main body, then use a CNC press brake to fold the sides to a 90-degree angle."
Assembly: "Attach component A to component B using two M6 stainless steel machine screws, tightened to 10 Nm."
Finish: "Powder coat the entire unit using RAL 9005 (Jet Black) with a matte finish."
Quality Control: "Check every 10th unit for correct dimensions using digital calipers."
One-off/bespoke production refers to products that have been designed and manufactured for a single situation. These may be a pair of iron gates, a piece of jewelry or furniture but may also include more hi-tech items such as carbon fibre bicycle frame for an Olympic athlete. The item will be ‘bespoke’ and a higher price than a mass produced item. They will also be individual and unique which is often what the customer wants.
Batch production is when a set number of items are to be produced. This could range from a just a few (small batch) to a few thousand (large batch) but there is a limit on the number (batch) produced in one run. The use of jigs and templates will help to ensure items are similar but rapid prototyping such as laser cutting and 3D printing could be used if the machinery was already available.
Mass/line production is when items are made in large amounts and often in very high volumes. Essentially every consumer who wants that item could purchase one. Light bulbs, nuts and bolts, even cars are mass produced, but if items are mass produced exceeding customer demand, it would result in huge stockpiles of unwanted products taking up valuable warehouse or storage space.
Many expensive consumer items are actually produced to order but if the volume produced is high enough, they would be considered mass produced. Materials might be adapted for this to be economic and more advanced machinery might need to be invested in.
Continuous production is when production runs 24 hours a day, 7 days a week because there is always a need for the product and stopping production would cause problems for consumers or industry. Milk, water, electricity, newspapers, bread and oil are all examples of products continuously produced. Again, the materials to be used and the expensive machinery required would need to be considered.
One-off production is the bespoke design and manufacture of single products in accordance with individual specifications, often requiring a high proportion of manual labour and skill.
Bulk production, whether at line or mass level, makes it viable to use automated manufacturing techniques.
An artisan making one-off items of jewellery or furniture could not justify the investment in automated machinery as they would never see any return from the investment.
Some mass-produced items, such as footwear and clothing can be customised to your requirements but this is not a truly bespoke item, it is just a variation on a mass produced item.
Bulk production does not always equate to cheaper as a mass produced item can still be more expensive!
As an example, Herman Miller’s Aeron office chair is one of the most expensive available but it has many ergonomic features and quality components that are hand assembled.
This is in stark contrast to Robin Day’s PP Chair which is much cheaper and still one of the best selling chairs of all time.
Principle of Computer Integrated Manufacturing (CIM)
Computer Integrated Manufacturing (CIM) is the use of computer systems to control and manage the entire manufacturing process. Its fundamental principle is the integration of all manufacturing operations—from product design to shipping and delivery—into a single, unified system managed by computer technology. This creates a seamless flow of information and automation across the entire factory.
Integration of Systems: CIM connects various standalone systems, such as CAD (Computer-Aided Design), CAM (Computer-Aided Manufacturing), and MRP (Materials Requirement Planning), into one coherent network. This eliminates manual data transfer and potential errors.
Automation: A key component is the high level of automation in both the physical production line (e.g., robotics, CNC machines) and the administrative tasks (e.g., inventory tracking, quality control reporting).
Data Sharing: Real-time data is collected and shared across all departments. This enables management to make informed decisions quickly, and allows for immediate adjustments to be made to the production process.
Total Systems Approach: CIM treats the entire factory as a single, interdependent system. Changes in one area, such as a design modification, are automatically communicated and managed by the systems in other areas, such as tooling and production.
Advantages of Computer Integrated Manufacturing
Improved Quality: Automation and real-time data monitoring reduce human error, leading to a higher consistency and quality of products.
Increased Productivity: The seamless flow of information and automated processes significantly reduce production time, increase efficiency, and allow for a much higher output.
Greater Flexibility: While in-line assembly is rigid, a CIM system can be reprogrammed to produce different product variations or entirely new products with relative ease, enabling a business to respond more quickly to market changes.
Reduced Labour Costs: The high degree of automation reduces the need for manual labour, which can lead to lower operational costs in the long term.
Disadvantages of Computer Integrated Manufacturing
Very High Initial Investment: Implementing a CIM system requires a significant capital outlay for new machinery, software, and IT infrastructure. This makes it an expensive option, particularly for smaller businesses.
Dependence on Technology: The entire manufacturing process becomes reliant on the computer systems. A system failure or software bug can bring the entire production line to a halt, leading to major disruption.
Complexity of Implementation: Integrating all the different computer systems and training staff to use them is a complex and time-consuming process. It often requires specialised technical skills and can face resistance from employees.
Security Risks: Since the entire system is networked, it is vulnerable to cyber threats, data breaches, and other security risks that could compromise sensitive information or disrupt production.
Principle of Concurrent Engineering
Concurrent engineering, often referred to as simultaneous engineering, is a product development methodology in which different stages of the process, such as design, manufacturing, and support, are conducted in parallel rather than sequentially. The core principle is to integrate all aspects of a product's lifecycle from the very beginning, with the goal of reducing development time, improving quality, and lowering costs.
Integrated Teams: The process relies on multi-disciplinary teams that include members from all relevant departments (e.g., design, manufacturing, marketing, logistics). This collaboration from the outset ensures all perspectives are considered early on.
Parallel Processes: Unlike the traditional "over-the-wall" approach where one team finishes a task before handing it to the next, concurrent engineering allows multiple tasks to be performed at the same time. This significantly shortens the overall development timeline.
Early Issue Identification: By involving manufacturing and logistics experts early in the design phase, potential problems related to production or supply chain can be identified and resolved before they become costly to fix.
Iterative Design: The process is iterative, with continuous feedback loops between the different teams. This allows for rapid adjustments and improvements to the product design.
Advantages of Concurrent Engineering
Reduced Development Time: By working on tasks in parallel, the total time from concept to market is significantly shortened, providing a key competitive advantage.
Improved Product Quality: Early and continuous feedback from all stakeholders helps to identify and eliminate flaws, leading to a higher-quality final product that is easier to manufacture and maintain.
Cost Reduction: Although the initial investment in team coordination may be higher, the long-term costs are often reduced by avoiding expensive redesigns, production delays, and rework.
Enhanced Communication: The integrated team structure fosters better communication and collaboration between departments, breaking down traditional organisational silos.
Disadvantages of Concurrent Engineering
Increased Complexity: Managing multiple parallel tasks and coordinating a diverse team can be highly complex and requires sophisticated project management tools and skills.
Higher Initial Cost: Setting up a concurrent engineering system can be expensive, requiring investment in training, collaborative software, and the time of multiple experts early in the process.
Potential for Conflict: The close collaboration required can lead to personality conflicts or disagreements between team members from different departments who may have competing priorities.
Difficulty in Control: The non-linear nature of the process can make it harder for management to track progress and maintain control, as traditional milestones are blurred.
Principle of Cell Production
Cell production, also known as cellular manufacturing, is a lean manufacturing method that groups machinery, equipment, and people into a "cell" to produce a complete part or product family. The principle is to move away from a traditional linear assembly line and organize production around a product's flow.
Group Technology: The core principle is based on group technology, which identifies and groups parts with similar characteristics (shape, size, or manufacturing process) into "part families."
Self-Contained Cells: Each cell is a mini-factory, containing all the necessary machines and cross-trained workers to complete a family of products from start to finish. This contrasts with a traditional layout where machines are grouped by function (e.g., all lathes in one department, all mills in another).
Continuous Flow: The layout is designed to facilitate a smooth, one-piece flow of materials and products through the cell, minimizing waste and transportation. Common layouts include U-shaped, L-shaped, and straight lines, with the U-shape being popular for its efficiency and ease of communication among workers.
Worker Empowerment: Workers within a cell are often multi-skilled and empowered to manage their own tasks, identify inefficiencies, and contribute to continuous improvement (Kaizen). This fosters a sense of ownership and accountability.
Advantages of Cell Production
Reduced Waste: Minimizes non-value-added activities such as material handling, transportation, and waiting time. This leads to less work-in-progress (WIP) inventory.
Improved Quality: The close proximity of workers and processes creates an immediate feedback loop. Defects are identified and addressed quickly, which reduces rework and improves the overall quality of the product.
Shorter Lead Times: By eliminating waiting and transport between departments, the time from raw material to finished product is significantly reduced.
Increased Flexibility: Cells can be easily reconfigured or created to adapt to changes in product demand or to introduce new product variants. This makes the system highly responsive to market changes.
Enhanced Worker Morale: Workers have more autonomy and can see the final product of their labor, which leads to a greater sense of achievement and job satisfaction. Cross-training also provides skill development.
Disadvantages of Cell Production
High Initial Setup Cost: Implementing cellular manufacturing can be expensive and time-consuming. It may require rearranging a factory's entire layout and purchasing "right-sized" equipment to fit within the cells.
Vulnerability to Bottlenecks: If a single machine within a cell breaks down, the entire cell's production can halt. This makes the system more susceptible to disruptions compared to a traditional layout with redundant machinery.
Training Requirements: Workers need to be extensively cross-trained to perform multiple tasks within a cell, which can be an added cost and challenge for companies.
Potential for Conflict: The close-knit nature of the work cell can lead to personality conflicts among team members, especially if teams are not equally productive or if there are delays.
Limited to Specific Products: Cellular manufacturing is most effective for medium-volume production of "families" of products. It may not be suitable for low-volume, high-mix production or for very high-volume, single-product manufacturing.
Principle of In-Line Assembly
In-line assembly, also known as flow production or mass production, is a manufacturing method characterised by a sequential and standardised process. The product moves along a line, with each workstation or worker adding a component or performing a specific task. This approach is designed for high-volume manufacturing of a single, uniform product.
Standardisation: The core principle is based on the production of a single, identical product. This allows for the optimisation of every step and the use of highly specialised machinery.
Sequential Layout: The production process is arranged in a linear or U-shaped sequence. The product moves from one workstation to the next, with each station performing a specific operation in a fixed order.
Specialisation of Labour: Workers are highly specialised, performing one or a very small number of repetitive tasks. This minimises the training required and increases the speed of each task.
Economies of Scale: The high volume of production allows for the cost of machinery and labour to be spread across many units, leading to a very low cost per unit.
Advantages of In-Line Assembly
High Production Volume: The system is optimised for a single product, allowing for extremely high output rates and meeting large-scale market demand.
Low Unit Cost: Due to economies of scale and efficient, repetitive processes, the cost of producing each individual unit is very low.
Minimal Training: As each worker performs a simple, repetitive task, the time and cost associated with training are significantly reduced.
High Machine Utilisation: Specialised machines are often in continuous use, which maximises their efficiency and return on investment.
Disadvantages of In-Line Assembly
Lack of Flexibility: The linear layout is difficult and costly to reconfigure. It is not well-suited for producing a variety of products or adapting to changes in product design.
High Initial Setup Cost: The initial investment required for the machinery and factory layout of an in-line assembly system is substantial.
Worker Dissatisfaction: The repetitive and monotonous nature of the work can lead to low job satisfaction, boredom, and high employee turnover.
Vulnerability to Downtime: A single machine breakdown or bottleneck in one part of the line can cause a halt in production for the entire line, leading to significant delays and losses.
High Inventory Requirements: To avoid halting the entire line, buffer stocks are often required, which can increase inventory costs and lead to waste.
Principle of Logistics
Logistics is the comprehensive process of planning, implementing, and controlling the efficient, effective flow and storage of goods, services, and related information from the point of origin to the point of consumption. Its fundamental principle is to get the right product, to the right place, at the right time, in the right condition, and at the right cost.
Transportation: This involves the movement of goods from one point to another, including modes like road, rail, air, and sea transport. The goal is to optimise routes and carriers to minimise costs and transit times.
Warehousing and Storage: This is the management of storage facilities. The principle here is to ensure products are stored safely and can be accessed and dispatched efficiently, often using a well-organised system to reduce handling and space requirements.
Inventory Management: This principle focuses on having the right amount of stock available to meet customer demand without holding excessive quantities that incur unnecessary costs. Techniques like Just-in-Time (JIT) are often used to reduce inventory levels.
Information Flow: An essential part of modern logistics, this involves the seamless sharing of data between all parties in the supply chain. This enables real-time tracking, forecasting, and problem-solving.
Advantages of Logistics
Improved Customer Satisfaction: Effective logistics ensures products are delivered promptly and reliably, leading to higher customer satisfaction and loyalty.
Cost Reduction: By optimising transportation, warehousing, and inventory, businesses can significantly lower their operational costs. This includes reducing fuel consumption, storage fees, and waste.
Increased Efficiency: A well-managed logistics system streamlines the entire supply chain, reducing lead times and eliminating bottlenecks. This allows a business to operate more smoothly and respond quickly to market changes.
Competitive Advantage: Businesses with superior logistics can offer better delivery speeds, lower prices, or more reliable service than their competitors, giving them a significant edge in the market.
Disadvantages of Logistics
High Costs: The various components of logistics, particularly transportation and warehousing, can be a major expense for businesses. Fuel price fluctuations, tariffs, and labour costs can all impact profitability.
Complexity: Managing a logistics network involves coordinating multiple parties, managing vast amounts of data, and dealing with potential disruptions. This complexity can make the process difficult to control and requires significant expertise.
Environmental Impact: The carbon footprint from transportation and energy consumption from warehouses can be substantial. Businesses must increasingly invest in sustainable practices to mitigate this environmental concern.
Vulnerability to Disruption: The global nature of many supply chains makes them susceptible to various external factors, such as natural disasters, political instability, labour strikes, or economic downturns, which can cause significant delays and supply shortages.
Just in Time (JIT) is a system devised to ensure customers get the products they want at the right time without the need for parts to be stockpiled or stored. This places more responsibility on the manufacturer to ensure all the parts arrive in time and to avoid delays, and this is further complicated when ordering parts from numerous different suppliers.
A company like Land Rover may only have enough parts in stock to make the cars for one day but their production pipeline will ensure that the parts required for each car will arrive in time to meet the customers requirements.
When setting out to design and manufacture a product, deciding which material to use can be straightforward since the specification for the part may preclude other options. For example a twist drill must be made from a high speed steel if it is to drill into softer materials and a hinged lid for a freezer food container would be made from PP as it is the only polymer that can withstand freezing temperatures!
However, cheaper versions may be found, but this might affect the product quality and increase the likelihood of failure!
The amount of material used is also a key consideration and advances in FEA and CAD engineering may lead to a product being improved while actually using less material.
Using materials economically can range from designing nested parts to minimise waste (below) when laser cutting, to ordering large sheets of wood that can be economically cut for a one off furniture job.
The materials and processes used will depend on the material properties required, the manufacturing processes available for that material, the scale of production and the intended cost of the item.
Many children’s toys are now made by rotational moulding as components can be both hollow and thick walled resulting in a strong but lightweight product. Making a product by rotational moulding would be very cost effective leading to lower unit costs but the initial cost of the machinery and moulds would need to be taken into account.
Making that same product by injection moulding would require at least two moulds, and for the resulting parts to be glued or fixed together which could be weaker and would introduce additional parts and labour costs.
Products need to be as accurate and uniform as possible in order to function. For example a car engine requires parts that fit and work perfectly together.
In order to ensure accuracy, automated machinery is often used since human labour would be too expensive and time consuming, and would be less accurate.
Some of the most important measuring tools were dealt with at the start of this unit, but in some cases, accuracy and speed can be improved and potential human errors eliminated by using jigs, fixtures and templates.
This is particularly appropriate when scales of production are greater than one or two products and especially in batch and mass produced items.
The use of non-contact measuring devices such as laser based technologies are becoming more common and can be beneficial when greater accuracy is needed or it is difficult to handle the material due to size, access or safety reasons.
are devices used to control the motion of a tool relative to a workpiece. A common type is a drilling jig, used to ensure That holes are drilled in the same location every time. In the images below, a simple drilling jig has been 3D printed and is screwed to a sacrificial board. The wood is pushed in as far as it will go and the drill is guided through the holes ensuring they are in the same place each time. It increases accuracy and speeds up the process.
fixtures are robust frames with holding points and clamps that are used to hold workpieces firmly in place while machining, welding and other manufacturing operations take place. It is essential that every component is held in exactly the same place each time to ensure consistency.
You can see how this works in the construction of a bamboo bike frame below:
templates usually consist of a rigid shape or pattern, although they can be made of paper or fabric especially in the fashion industry, but these would be less durable. More often they are made of thin board or sheet metal and it is used, like a stencil (which they are sometimes called) to draw around onto the workpiece. It is normal practice to have some system or fixture for holding the template in the same place each time.
In this respect they can be combined with both jigs and fixtures.