MidJourney AI
What is MidJourney?
MidJourney is an Artificial Intelligence app that works off key words that you can add for it to imagine products. This can be very useful and helpful if you use your Design Specification (Key words) to use MidJourney to generate some initial ideas. The more specific words and phrases you use the better your outcomes will be. Below are a few examples from MidJourney.
How do you make MidJourney work?
Voila, you are ready to go. Join a Newbie Newcomer room. In the comment section at the bottom type /imagine . the word Prompt will then appear where you will type your key words. Once you hit return the AI will generate 4 images for you.
midjourney
You need to go to MidJourney and Register for an account (free) by selecting Join the beta.
discord
You will also have to create a Discord account (free) by downloading the soaftware or opening in your browser. If you already have an account you can use that.
discord link
Then using Google, search for MidJourney Discord Link (it is the 2nd one down shown in the image to the left).
Download this link once you have a MidJourney and Discord account.
join a room
Voila, you are now ready to go.
Join a Newbie, NEWCOMER ROOM (I joined the newbies-22 room here)
/imagine
In the Comment section at the bottom type /imagine , then the word Prompt will then appear where you will type your key words.
The more specific you are with your key words the better the images will be to what you are wanting. For example if you add key words such as what materials you want to use, what colours you want to see, what details and most importantly what 'form / shape' you want the product to take. If you then add any design led key words such as a designer (Dieter Rams, Karim Rashid etc.), style (modern, retro, art deco, Bauhaus etc.), product (i.e. Tesla, BMW etc.). If you add 4K to your keywords then the resolution should be much better. Use your Specification, your Summary of Research, your Mood Board, your Inspiration Board.
Once you press the return key on your keyboard the AI Midjourney Bot will generate 4 images for you.
images
Midjourney will generate 4 rendered images for you based upon what you have typed in as key words. You can save these images into your Photos or onto your device. You can refresh the AI Midjourney Bot again to generate 4 more images or you can select one or more to be rendered at a higher resolution.
The images to the left where based on key words including: toaster for Dyson. The AI MidJourney Bot has taken the design cues from Dyson and in particular the grey and purple colurs.
These toaster concepts had one of the keywords: BMW (the car manufacturer)
A refreshed image version using the same key words. These toaster concepts had one of the keywords: BMW (the car manufacturer)
Air purifier
key words included Pyramid, tall, blue, steel, brushed aluminium, exotic wood, large display
key words included wood, tall, air filter, pattern of holes, steel, brass, exotic wood
Clear key word on these renderings was: baby pink, brushed aluminium, stylish, modern, wood
design Cues and values
The following renderings were created with just one word changed at the end, which was the company name. I selected companies with very strong Design Values / Cues, so they become easier for MidJourney to recognise. Companies have strong Design Cue's so their products become instatntly recognisable i.e. the grill of a BMW car, JCB's colours (Yellow & Black), Apple's use of materials and stylish, Ferrari's distinctive Rosso Red colour etc.
bmw
land rover jaguar
audi
apple
jcb
john deere
sony
playstation
lego
ferrari
Other AI sites:
DreamStudio, Dallee