Active Campaign CRM - Tags

What

• Tags are a way to organize and categorize contacts for marketing automation. Tags either help you stay organized or cause an action; sometimes they do both. In Active Campaign, there are three functions of tags: organization, serving as start triggers, and conditional content

Who

• Staff responsible for selling 

When

• N/A

Where

• Active Campaign

Why

• These pages are useful in ensuring sales staff use our CRM in the correct manner.