Knowing Your Numbers:
Check out this blog article for some context around knowing your numbers
How to improve your Numbers:
Average Fee:
- Review your discounting habits
- Offer products for sale
Canc. no Reschedule:
- Cancellation phone script: "When can I reschedule that to?"
- Don't allow people to cancel bookings online
Client (Patient) Visit Average:
- Deliver good treatment plans
- Implement goal oriented treatment / outcomes
Clients Per Day:
- Reduce length of appointments (still offer great value)
- Optimise your appointment diary
Conversion Rate:
- Measure the outcome of each phone call
- Implement phone scripts such as "How can we help"
Lifetime Value:
- Nurture your client relationships with good reactivation campaigns
- High touch and value between appointments
Missed Appointments:
- Have practitioners book appointments in the treatment room (The client perceives it's an important appointment)
- Offer reminder SMS / email
New Patients:
- Develop good referral networks
- Ask for word of mouth referrals
Rebooking %
- Communicate goal-oriented treatment plans
- Have a defined handover procedure from practitioner to reception at end of appointment
Utilisation Rate:
- Start to funnel your clients to other practitioners to fill their books
- Block book your appointments to reduce gaps between clients