Embedded Files
PeerPapers
You should have Davina on this call to ensure the timeline and strategy is aligned.
It is important to understand the goal of the PeerPaper, what it will be used for
What kind of marketing campaign it will be associated with
Where in the funnel will leads be seeing the asset
How are they measuring the success of the PP, get metrics.
Who from the customer’s side will be reviewing the asset, who will be utilizing the asset, who will be able to measure the asset's success.
Page updated
Report abuse