Do we have a de-dupe cycle? (If a lead comes to our site, downloads the Buyer's Guide, and then does it again six months later, is that considered a new lead?)
What is the time frame for this type of duplication?
Leads have two parts:
A) Accepting Leads:
We reject any lead from the same user with the same lead_type and data (e.g., category lead, category ID) on the same day.
B) Delivering Leads:
We will not deliver the same user/lead within 6 months to more than one campaign of a vendor.