“The Integrate Demand Acceleration Platform is a centralized, customizable cloud platform that provides the connectivity, high quality, and scale to meet the challenge of building meaningful experiences for buyers. By connecting the components you use to generate demand: your channels, your media, event, and data providers, your processes and workflow, and the existing and future technology investments, the demand cloud creates an efficient, effective demand engine. This includes integration and orchestrated workflows with your marketing automation, CRM, and analytics systems to deliver increased visibility and insights.” (Integrate official website)
Link to the Integrate Help Center.
PeerSpot and Integrate
There are two ways we use Integrate:
Delivering Premium Site leads directly from PeerSpot’s system to the customer’s source in Integrate via API. Instructions
Funneling our affiliates leads to a PeerSpot source in Integrate and to a customer’s integration, whether an Integrate integration or a different one (e.g., Marketo) via API. This method enables our affiliates to deliver their leads seamlessly and efficiently.
This section of the Knowledge Base will address this second method that the Integrate platform is used for.