[Analysis] 2024-09-12: HYBE's Statement Regarding "Ignore Her" Incident

This is an analysis of the 2024-09-12: HYBE's Statement Regarding "Ignore Her" Incident.

HYBE responded to 2024-09-11 NewJeans Emergency Livestream through the media outlet Hankook Kyungjae.

1. HYBE claimed that no problematic behaviours were found in CCTV footage

HYBE confirmed Hanni’s account that she and ILLIT members greeted each other in the first encounter and were captured in the footage, and denied that anything else was found in the 7-8 minutes of the CCTV footage.

“HYBE’s side showed that as a result of checking the CCTV for 7 to 8 minutes where the situation was captured at that time, the scene of Hanni and the members of ILLIT greeting each other was captured, and the possibility of the problem was not found, such as the manager making a statement on the problem.”

While they claimed that they had 7-8 minutes of CCTV footage, they would later claim that CCTV footage had expired/deleted, and then only provide 8 seconds of it to the court and public

2. HYBE also unnecessarily implicated ILLIT as the group involved in the controversy

This is the first time ILLIT was identified as the group involved towards the public since Hanni made the effort to conceal the identity of the group in the livestream.