14th Jan Group Meeting

A business meeting was set on the 14th January 8am, to plan on weekly targets to proceed the business progress, in conjunction with welcoming an additional member to the group, Nicholas Yeo!

We defined our target market, which is our counterparts, undergraduates, who enjoy drinking coffee. We aim execute our sales on the 15th January towards our warm market, with the goal of gaining customers’ feedback on our sales pitch and on their users’ experience on our cold brew concentrate.

We discussed on how we would want our design for our concentrate bottles to be. The following aims of our design are:

  • A pleasant outlook of our products.
  • Contains a simple yet comprehensive recipe to educate our customers on different possibilities on how they would like to consume our product
  • A contact for them to utilise in get in touch with us should they have any queries or would like to continue in their subscription for cold brew concentrate.

With that, Gabriel and Jade have proceeded in incorporating our company’s brand onto glass bottles to improve the aesthetics of our product.

Further in the evening, Gabriel and Nicholas executed the manufacturing of the cold brew concentrate. A batch of 3 litres were made to produce 6 bottles of cold brew concentrate, along with our handmade designed bottles, were ready to push for our first batch of sales.