Sustained Investigation Twelve

First Row: 5x5

Second Row: 6x16

Third Row: 8x10

I switched up this project from sneakers to ads and seeing how I could use ads to influence ads for a brand like Nike. I used the basic message behind Nike to come up with my own images and slogans. The idea behind this came from wanting to learn about how brands use messages and simple imagery to give the viewer a message. I feel I represent that within the five images I created, some of which are slightly more obvious than others.

I created these images through Illustrator on the Mac. I used Photoshop to edit certain aspects of the computer in the first image. I used Illustrator cause it is easiest to mess with colors and text creation with minimal risk of having to restart if I make a mistake.

My favorite part of this project is the final two ads I made. I just feel like their message came out really strong, and the slogan and message behind them are apparent. I wish I could have played with the computer one more and gotten the imaging better.