YLOPO Tools Guide

How to Use Ylopo and Stars Link

Watch the video below on Ylopo basics and how to use Stars Links

Working With Sellers

1. Listing Appointment Seller Report - When you are going on a listing appointment you can ask the TC’s to generate this report for you.  Please give them 24hrs lead time  (Reverse Marketing & Overall Info - See attached) - Link

   1. Here is a sample of what the report looks like

2. Listing Rocket Dyva Ad Request - When you take a new listing you can run Facebook ads via Ylopo for the following status (New Listings, Open Houses, Price Reductions - See attached)-

   1. HERE is the link to request an Ad

   2. HERE is a sample of what the Ad will look like

   3. HERE is a sample of what the video itself looks like

3. Seller Marketing Report - Once your Dyva ad has completed you can use this to show your seller the amount of marketing you have done. Request this by email from Alvin @ support@rovithisrealty.com

   1. HERE is a sample of what a marketing report would look like

4. Open House Tool - Here is an article showing you how to utilize the Open House Tool

Working with Buyers

1. Blog - Ylopo writes new blogs every week or so and they have a variety of topics.  You can check them out HERE on our site 

2. Listing Alerts - Make sure you understand the different types of listing alerts that YLOPO has to offer.  You can see an overview HERE.  The real key is understanding that they have DYNAMIC alerts which change based on what the client is looking for on your site and FIXED which are used once you speak with the lead and you the agent define the search criteria

3. Remarketing - One of the biggest advantages YLOPO provides to our agents is the ability to remarket the leads that you generate.  Here is an article explaining how the remarketing works.

What to do if the lead you are trying to create a search for is already in the system? 

The Stars search link can only be assigned to one agent / email address 

If your client has another email address you can try adding with the alternate email... if they do not have an alternate email address ...

1. Reach out to Support@rovithisrealty and find out which agent has the stars link already 

2. Contact the agent that currently has the link and see if they are currently working the lead - if not you can ask them to assign the lead to you in FUB - The stars link will update with in a few hours

3. If they are actively prospecting the lead then the first agent to produce a buyer contract will get the start link 

Adding Tags in Ylopo

• Y_IMPORT_RETARGETING - Means the lead will get NO welcome email and NO listing alerts, just the Ylopo remarketing

• Y_IMPORT_WITHOUT_SEARCH - Sends the lead a welcome email, but NO listing alerts

• Y_IMPORT_WITHOUT_WELCOME_EMAIL - Sends the lead listing alerts, but NO welcome email

• Y_IMPORT - Sends the lead both listing alerts and a welcome email, and allows you to use property inquiries (where available) to set up search criteria

• Y_IMPORT_WITH_DEFAULT_SEARCH - Sends the lead both listing alerts and a welcome email, but only uses default search criteria that you set

Click HERE or on the image below to access the full article on how to add tags in Ylopo

Delayed Registration for squeeze pages

Here are the instructions for delayed registration 

Watch the Video below on how to create links

The article refers to a removable registration box which is where it pops up but then allows the user to keep going and then it pops up again vs unavoidable where it pops up and won’t go away . You can use this for any search link you create.

Add  these parameters to the end of that URL to change when leads are asked to register 

You will need to add &lvl=X&pvl=X&hvl=X    

 pvl - photo view limit

hvl - total listing view limit, with unavoidable registration box

lvl - total listing view limit, with removable registration box

For example, if that number is 0 for all three parameters, a registration box will appear immediately, but if it is 100, the lead has 100 clicks on your site before we would ask them to register, usually more than a lead will need. 

Recommendation : Use 20 on photos and 2 lvl and hvl

Seller Report - Ylopo Heatmaps

Watch the video below on Ylopo's Heatmaps Feature!

Our HeatMap Link is https://www.rovihomes.com/heatmap

YLOPO TOOLS SUITE -https://rovihomes.com/tools