Master of Business Administration
Most programs have their own admission and student services teams. However, all groups share a marketing team. Additionally, all groups rely heavily on Activity and Tasks.
Executive Education - Certificates, classes, and custom programs. Built for mid- to senior-level professionals. Focuses on business-to-business marketing.
MBA
EMBA - Graduate degree with weekend classes. Built for experienced, working professionals.
FTMBA - Four-semester graduate degree. Day and evening courses. Cohort-oriented.
MBAO - Online graduate degree. Built for working professionals.
PMBA - Graduate degree with evening classes. Built for entry- to mid-level professionals.
Application Graduate + Graduate Application Summary + Graduate Pipeline Stage
Contact
Education
Employment
Opportunity
Standardized Test
Career Coaching
Academic/Career Comment
Contact
Professional Development Plan
Event Management
Contact
Event + Session + Session Attendee
Prospecting
Campaign
Contact
Education
Employment
MBI RFI Wizard
Opportunity
Organization
Standardized Test
Reporting
Dashboard
Report (with Apsona)
Scholarship Awarding
Contact
Scholarship + Scholarship Awarded
Student Services
Academic/Career Comment
Contact
Opportunity
Expand and grow Executive Education
Market the MBA programs
To achieve these goals, the groups are interested in:
Pardot
Engagement studios
Form customization with CSS
Website RFI conversion
User training
Views, reports, and dashboards
Managing duplicate Education and Employment records
UPDATED: 4/15/2021 (RACHEL OSTERMAN)