Topic 3: Flyer and Poster Design Expectations

Topic 3: Flyer and Poster Design Expectations

Objective:
To ensure all promotional flyers and posters representing the district are clear, inclusive, professional, and reflect a unified visual identity.

Internal and External Stakeholders:

• Internal: Staff Creating Flyers, Principals, Program Manager of Communications and Strategic Initiatives

• External: Families, Students, Community Partners

Step-by-Step Operations Procedure:

1. All flyers must use the district’s approved fonts, logos, and color palette (blue and white).

2. Language must be inclusive, free from jargon, and age-appropriate.

3. Images should be high-quality and reflect the district's values.

4. Final flyer drafts are submitted to the Program Manager of Communications and Strategic Initiatives or building principal for approval before distribution.

Step-by-Step Communications Procedure:

1. Approved flyers may include slogans like “Ram Pride” to emphasize unity.

2. Translations should be provided if needed.

3. Flyers distributed externally must be accessible in both digital and print formats.

4. Design templates may be provided by the Program Manager of Communications and Strategic Initiatives to simplify consistency.

Possible Communication Mediums:

• Digital & Printed Flyers

• School Bulletin Boards

• Email or Backpack Mail

• Website Downloads