Objective:
To manage swatting incidents (false reports intended to provoke emergency response) with rapid, factual communication that calms community concern and supports law enforcement investigation.
Internal and External Stakeholders:
Internal: School Secretaries, Principals, Superintendent, Program Manager of Communications and Strategic Initiatives
External: Police, Students, Families, Local Media
Step-by-Step Operations Procedure:
Secretary receiving the threat call:
Takes detailed notes
Immediately contacts police (911)
Informs Principal, then Superintendent
Superintendent activates emergency protocol, involving police and safety teams.
Program Manager of Communications and Strategic Initiatives begins drafting a clear, factual message.
Step-by-Step Communications Procedure:
Initial message confirms a potential threat was received and law enforcement is responding.
Regular updates are issued via app, website, and email.
When cleared, a follow-up statement explains the nature of the swatting incident.
Social media responses are managed using official language only.
Possible Communication Mediums:
Website Banner
App Alert
Parent Email
Social Media (Brief + Referral to Full Statement)
Local News Coordination