BBBC--Lesson-6
Welcome!
Warm Up - MATH
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Do NOT Start until I say GO!
Quick Discussion & Review
Table Discussion:
What is a SLOGAN, and why would a company use one?
What purpose does it serve?
Advertising Examples
Frosted Flakes
Cinnamon Toast Crunch
Cookie Crisp
History of Mascots throughout the years VIDEO
Reflective question: Why do you think that the Mascots changed over the years? Was it a good change or bad change? What is the message behind them?
Taste Test Activity
It has been said that marketing/advertising/commercials changes the way we feel about products. Some people have come to the point where they will only buy certain products just because of the brand name. Do you know anyone like this?
Lets see if people can really taste the difference.
Are you hungry yet? Just checking.....
Taste Test In-Class Activity
YOUR TURN!
Now that you know how important it is to have an appealing Mascot/Trade Character and a catchy slogan, it is time for YOU to create a slogan and Mascot/Trade Character.
1--What is the Slogan for your cereal? Make sure it is something short and sweet, and catchy. This slogan should be something that people remember easily.
2--Who is your Trade Character Mascot? What is their name, and what do they look like? Please sketch this using an app of your choice OR Adobe Photoshop on a computer if you are familiar with that program.
EMAIL Mr. P your FINAL Sketch of the Trade Character/Mascot and your Slogan.