Sports & Entertainment Marketing

The Sports & Entertainment Industries have become two of the most profitable industries in the United States.  Fans spend BILLIONS of dollars each year on recreation and related products and services.  Sports and Entertainment also reach people around the globe because entertainment is a main export of the United States.  

As a result of the information shown above, business is booming which means vendors and salespeople are competing for a share of the customer's dollar.  With so many businesses competing for that dollar, it is crucial that they have an organized marketing plan with strategies that target specific consumers.  In this course, we will learn and apply these strategies.

LESSON-1     (Welcome, Marketing Basics, Your Favorite ..... Project)

LESSON-2     (Welcome, Warm-Ups, Presentations, Join Google Classroom)

LESSON-3     (Welcome, Warm-Ups, Print vs Online Ads, Create your Ad)

LESSON-4     (Welcome, Promotions, Give-Aways, Theme-Nights, CYO-Promos)

LESSON-5     (Welcome, Warm-Ups, Celebrity Endorsements, Research-Doc)

LESSON-6     (Welcome, Warm-Up, Sports Agent, Article, Brainstorm, Work)

LESSON-7     (Welcome, Warm-Up, Event Planning - Food & Beverage, CYO)

LESSON-8     (Welcome, Building a Brand, MERCH--wearables and popular, CYO)

LESSON-9     (Welcome, Warm-Up, TV/Video Advertisements, Examples, CYO)

LESSON-10   (Welcome, Warm-Up Math, Launch FINAL Campaign Project)

LESSON-11   (Welcome, FINAL Marketing Campaign Presentations)