AdvMTGD-Lesson-2

Welcome!

Warm-Up!

• • Look at the Waukesha STEM Academy Logo shown below:

  • What type of Logo is it?  Why?

Create Your Business Identity Suite

Your job for today is to use your Logo, Business Name, and Information to create a Business Identity Suite.

MUST DO's                                            CAN DO's (Pick Two)

Letterhead                                              Door Hanger                Post Card

Envelope                                                Table Tent                    Presentation Folder

Business Card                                        Loyalty Card                Flyer

                                                               Certificate                    Name Badges

                                                               Cards/Invitations         Calendars

Intro to Microsoft Word

The business world uses Microsoft Office for most of their Business Identity Suite needs.  We will be working with MS Office, specifically MS Word to create out Business Identity Suite.  Here's what you need to know...

LETTERHEAD

(Header - Top) -- Logo, Name of Your Business, Your Name & Title, Email

(Footer - bottom) -- Address, Phone Number w/ Area Code, Website Address

ENVELOPE

Logo, Business Name, Address

BUSINESS CARD (Front & Back)

Logo, Business Name, Your Name and Title, Email, Phone Number, Address

LETTERHEAD INSTRUCTIONS

You are allowed to use TEMPLATES in Microsoft Word.

Click on:  FILE--NEW FROM TEMPLATE--Browse the templates on the left sidebar

OR

Click on:  FILE--NEW - - - - 

                Go to INSERT--HEADER/FOOTER - - - - 

                Once inside the HEADER, click on INSERT--PHOTO--PICTURE FROM FILE

                INSERT--TEXT BOX (Format for your Name of Business, Your Name, etc)

                JUSTIFY to the RIGHT or CENTER if appropriate

                Now INSERT Another TEXT BOX and draw it in the FOOTER section at the                            BOTTOM of the page.  Place your Address, Phone, and Website info in the text                        box.

                Click CLOSE.

                Click INSERT--SHAPE--LINE and draw the line straight across your paper right                        below the header (this separates the Header from the rest of the page)

                FILE--SAVE AS--Save in your H-Drive (DOC and PDF - 2 files)

ENVELOPE INSTRUCTIONS

Click on:  FILE--NEW FROM TEMPLATE--Browse the templates on the left sidebar and look for envelopes in search box.

Choose "Green Waves" Template

Click on the Logo and delete it, replace it with yours by clicking INSERT--PICTURE FROM FILE--click on your logo.  Scale, Skew, Size, and Rotate as needed)

Add your Business Name and Your Name as appropriate.

BUSINESS CARD INSTRUCTIONS

Go To PHOTOSHOP

FILE--NEW--

Set size to 3.5" Wide by 2" Tall, Resolution should be 150, Transparent Background

FITZ - Pattern Font Demo (Woo Hoo!!!)

Be creative in your design and branding.  Look at lots of examples, be sure to include ALL of the information listed above.

NOTE**  You will have 2 (two) files for your Business Card.  One for the Front and one for the Back.  Name them appropriately. 

HOMEWORK - Finish Your Business Identity Suite.

Turn in ALL Components of Your Business Identity Suite into Google Classroom.  You should have a total of at least 6 files. (Letterhead, Envelope, Business Card Front, Business Card Back, Choice Piece-1, Choice Piece-2)

Have a GREAT DAY!