What banking activity do most consumers use mobile banking for?
What banking activity do most consumers use online banking for?
Look at the top 3 banking activities done via mobile banking vs. online banking. What characteristics do you notice for both?
Hypothesize why nearly an equal number of consumers use mobile and online banking to pay bills.
How do you think this data would look if it only looked at how GenZ uses mobile and online banking? Why?
In the previous resource, you saw that many people are utilizing online and mobile banking with their checking accounts. They love the convenience and time-saving features of online banking, including the ability to do all of your bill pay online, even as recurring payments so you don’t have to remember the bills yourself.