LEAVERS LIST

The "Leavers List" is an important tool that we use to engage with individuals who have recently canceled their gym memberships. Each month, we compile a list of these former members and reach out to them with a special offer in hopes of rekindling their interest in our gym and fitness community. This process allows us to understand their reasons for leaving, address any concerns, and ultimately encourage them to reconsider their decision.

When we call individuals on the Leavers List, we emphasise a unique package designed to make rejoining as straightforward and cost-effective as possible. This package includes several attractive benefits, such as a $0 joining fee, no upfront costs, and a no-lock-in membership, which allows them to cancel at any time without penalty. By offering these incentives, we aim to remove common barriers to rejoining a gym, such as financial constraints or worries about long-term commitment.

Our team is trained to approach these conversations with empathy and understanding, listening to the reasons behind each person's departure and providing tailored solutions that address their specific needs. We believe that our gym offers a supportive and inclusive environment, and we want to ensure that everyone feels welcome to return at their own pace and comfort level.

Ultimately, the Leavers List is about more than just reclaiming lost members; it's about building lasting relationships and creating a fitness community where people feel valued and supported. By offering a deal that priorities flexibility and affordability, we hope to inspire former members to come back and continue their fitness journey with us.