In our organisational context, a "Big Wig" symbolises the paramount goal or objective that encapsulates our collective aspirations and drives our strategic endeavours. It represents the pinnacle of achievement, the overarching aim that guides our actions and decision-making processes. The "Big Wig" serves as a beacon of inspiration, motivating us to push beyond boundaries, overcome challenges, and strive for excellence. It embodies the vision of success that we envision for ourselves and our organization, acting as a focal point for our collective efforts and aspirations. As we work towards our "Big Wig," we align our individual and organizational goals, channeling our energy and resources towards achieving this significant milestone. Ultimately, the "Big Wig" represents our unwavering commitment to realizing our highest ambitions and realizing our full potential as individuals and as a cohesive team.