AD8
Desinging a product
Embedded Files
Unit brief
Learners will explore the process of designing a product. They will learn about the design development cycle, from receiving a brief to designing their product in response to it.
Unit introduction
Have a look around the high street and you will see examples of designed products in many different forms. From cereal packaging to clothes, all designs have to start from an initial brief given by a client. The ability to produce designs is an important skill for an artist and designer, as it helps you to develop work from a specific starting point to a final outcome.
In this unit, you will learn about the design development cycle and the different stages you need to go through to take your work from an initial idea to a final design. You will look at different types of brief from a range of clients. You will create a portfolio of work that showcases your skills in being-able to meet the needs of a client.
The transferable and sector skills you develop in this unit can enable you to progress to further learning.
They will also support you in completing the core skills units in Group A of the qualification.
Learning aims
A Produce a design for a product in response to a brief
B Review and reflect upon the effectiveness of a designed product.
Tracking sheet
Tracking sheet for learners completing AD8.
Learning content
Lessons
Lesson 1 - Introduction to product design
Lesson 1 - Introduction to product design
Learning objective
Learners will be able to analyse the key elements in a design brief.
Connect:
Introduction to unit and learning Aims
Learners to complete thought shower (8.1) around Types and purpose of designing a prodcut. (3minutes)
8.1 AD8 Thought Shower template
Tutor to introduce unit and assessment criteria
Activate
1.Tutor to induce the concept of a brief and its importance in product design and the content in brief focusing on theme and purpose.
2.Discuss the impact of effective communication in understanding client requirements
Demonstrate
Learners work in pairs and discuss the impact of communication when understanding client requirements.
Learners to analyse and interpret a sample brief for an esports product and identity key information
8.2 Analyse a simple design brief
Consolidate:
What have you learnt today?
Review learning objectives? How have we achieved them?
What happens next?
Lesson 2 - Designs in the Esport industry
Lesson 2 - Designs in the Esport industry
Learning objective
Learners will be able to explain the artists, designers and craftspeople in the desgin industry.
Connect:
Learners to recap previous lessons around design briefs.
Learners work in pairs and discuss their analysis of the brief from the last lesson.
Introduce learning objectives
Activate
Tutor to investigate the work of artists, designers and craftspeople in the desing industry.
Group discussion around:
The importance of carrying out research to inform and inspire designs, drawing inspiration from existing sports shoe products.
think about designers creators.
The importance of building relations with the client and engaging in collaborative design discussions.
Tutor to introduce learning tasks- learners to create a mood board showcasing research and inspiration of an range of product designs from the sport industry. (8.3)
Demonstrate
Learners to participate in group discussion
Learners to create a mood board showcasing research and inspiration of a range of esport product designs.
Consolidate:
Reflection:
Write a short reflection on the importance of research in the design process?
Review learning objectives? How have we achieved them?
What happens next?
Lesson 3 - Trainers products
Lesson 3 - Trainers products
Learning objective
Learners will be able explain their experiences around different trainers .
Connect:
Introduction to unit and learning Aims
Recap previous lessons designers and craftspeople in the esport industry.
Introduce learning aims
Activate:
Tutor to introduce task for learners:
Learners to test and sample different trainers from differnt brands
Such as:
Nike
Adidas
Sketchers
Puma
Learners to test 3 different types of trainers and complete feedback from.
Demonstrate:
1.Learners to test 3 different platforms and games (spending 10 minutes minimum on each game)
2. Learners to complete feedback form for each game and console they experience
Consolidate:
Write a short reflection on the importance of research in the design process?
Review learning objectives? How have we achieved them?
What happens next?
Lesson 4 - Product design
Lesson 4 - Product design
Learning objective
Learners will be able to explain the key components of product design.
Connect:
Recap previous lessons group discussions
3 groups. Each group discusses one brand of trainer that was reviewed during the last lesson using the trainer reviews that were previously completed..
Groups to identify
What was good
What could be improved
Introduce learning aims
Activate:
Tutor to lead group discussion around product design in relation to esports focusing on:
Materials
techniques e.g coding
processes that are needed
creating test pieces and samples
collecting feedback from clients and others
Tutor to introduce learning tasks - Learners to work in pairs and identify potential design concepts and ideas.
Learners work individually to produce a simple brief for an new sports trainer idea/ desing.
Demonstrate:
1.Learners to engage in group discussion and contribute to ideas.
2. Learners to work in pairs and brainstorm and identify new potential trainer ideas/ design.
3.. Learners to produce a simple design brief for a new sports trainer. - (30 Minutes)
8.5 Trainer Simple design brief
Consolidate:
Reflection: Learners to complete STAR Analysis (5 minutes)
Review learning objectives? How have we achieved them?
What happens next?
Lesson 5 - Interpreting a design brief
Lesson 5 - Interpreting a design brief
Learning objective:
Learners will be able to present and explain the key information within a simple assignment brief.
Connect:
Recap previous lessons around product design
learned to read sample briefs created in previous lessons and identify:
What was good?
What could be improved?
Introduce learning aims
Activate:
Tutor to lead group discussion around presenting and evaluating product design in relation to esports focusing on:
Evaluating the success of a product after reflection.
Importance of identifying areas for improvement and proposing modifications to the product design.
Tutor to introduce learning tasks - Learners to work in pairs review each other's reflection from the starter and make recommendations to improve their design brief.
Learners work individually to produce a powerpoint presentation to present your trainer idea
Demonstrate:
1.Learners engage in group discussion.
2. Learners work in pairs and review each other's feedback and support each other to make recommendations to them briefly.
3. learners to create a presentation to showcase their product idea identifying key information from the brief presentation to last 3-5 minutes)
4. learners to deliver a short presentation back to the group.
Learners to complete a peer assessment around presentations.
Consolidate:
Reflection:
Review learning objectives?
How have we achieved them?
What happens next?
Lesson 6 - Making a product
Lesson 6 - Making a product
Learning objective:
Learners will be able to design a marketing product from a simple design brief showing all key information.
Connect:
Recap previous lessons - Learners to read and review feedback sheets provided by peers.
Think about:
What was good
What could be improved
Introduce learning aims
Activate:
Tutor to lead group discussion around the importance of refining and finalising the product design based on feedback and evaluation
Tutor to introduce task for learners:
Learners to design a new sports trainer range
The trainers must show differnt seasosn accorss the year
Sinter
Sping
Summer
Autumn
Trainers should be colourful and match the season
Demonstrate:
1.Learners engage in group discussion.
2. learners to create a front and back cover for their design brief.
Consolidate:
Reflection:
Review learning objectives?
How have we achieved them?
What happens next?
Lesson 7 - Individual project week 1
Lesson 7 - Individual project week 1
Learning objective
Learners will be able to independently design an Esport product meeting all of the customers needs.
Connect:
Recap unit to date
Learners to review feedback slip and complete feedback slip
Introduce learning aims
Activate:
tutor to introduce project task for next 3 lessons
Scenario: you have been offered an interview for Nike as a trainer desinger. As your first task we would like you to create a new game that will capture and be successful in the sports shoe market. It is important that you reflect and seek feedback to make the best idea.
We would also like you to design the packaging for the game you have created.
You will need to present your product identifying strengths and weaknesses in the design and describe the reasons for suggested improvements.
Demonstrate:
learners to plan there game design and product design task over the next 4 weeks and create a schedule
learners to benign planning using the forms and templates provided so far throughout the unit.
Consolidate:
Reflection:
What have you done so far?
What is left to do?
Review learning objectives?
How have we achieved them?
What happens next?
Lesson 8 - Individual project week 2
Lesson 8 - Individual project week 2
Learning objective
Learners will be able to independently design an Esport product meeting all of the customers needs.
Connect:
Recap unit to date
Learners to review feedback slip and complete feedback slip
Introduce learning aims
Activate:
tutor to introduce project task for next 3 lessons
Scenario: you have been offered an interview for Nike as a trainer desinger. As your first task we would like you to create a new game that will capture and be successful in the sports shoe market. It is important that you reflect and seek feedback to make the best idea.
We would also like you to design the packaging for the game you have created.
You will need to present your product identifying strengths and weaknesses in the design and describe the reasons for suggested improvements.
Demonstrate:
learners to plan there game design and product design task over the next 4 weeks and create a schedule
learners to benign planning using the forms and templates provided so far throughout the unit.
Consolidate:
Reflection:
What have you done so far?
What is left to do?
Review learning objectives?
How have we achieved them?
What happens next?
Lesson 9 - Individual project week 3
Lesson 9 - Individual project week 3
Learning objective
Learners will be able to independently design an Esport product meeting all of the customers needs.
Connect:
Recap unit to date
Learners to review feedback slip and complete feedback slip
Introduce learning aims
Activate:
tutor to introduce project task for next 3 lessons
Scenario: you have been offered an interview for Nike as a trainer desinger. As your first task we would like you to create a new game that will capture and be successful in the sports shoe market. It is important that you reflect and seek feedback to make the best idea.
We would also like you to design the packaging for the game you have created.
You will need to present your product identifying strengths and weaknesses in the design and describe the reasons for suggested improvements.
Demonstrate:
learners to plan there game design and product design task over the next 4 weeks and create a schedule
learners to benign planning using the forms and templates provided so far throughout the unit.
Consolidate:
Reflection:
What have you done so far?
What is left to do?
Review learning objectives?
How have we achieved them?
What happens next?
Lesson 10 - Individual project week 4
Lesson 10 - Individual project week 4
Learning objective
Learners will be able to independently design an Esport product meeting all of the customers needs.
Connect:
Recap unit to date
Learners to review feedback slip and complete feedback slip
Introduce learning aims
Activate:
tutor to introduce project task for next 3 lessons
Scenario: you have been offered an interview for Nike as a trainer desinger. As your first task we would like you to create a new game that will capture and be successful in the sports shoe market. It is important that you reflect and seek feedback to make the best idea.
We would also like you to design the packaging for the game you have created.
You will need to present your product identifying strengths and weaknesses in the design and describe the reasons for suggested improvements.
Demonstrate:
learners to plan there game design and product design task over the next 4 weeks and create a schedule
learners to benign planning using the forms and templates provided so far throughout the unit.
Consolidate:
Reflection:
What have you done so far?
What is left to do?
Review learning objectives?
How have we achieved them?
What happens next?
Lesson 11 - Assignment hand out
Lesson 11 - Assignment hand out
Learning objective
Learners to complete assignment using information from brief.
Connect
Tutor introduction to assignment and hand out of assignment brief. Learners to read assignment briefs.
Activate
Tutor to lead discussion around assignment and confirm hand out date and hand in date. Discussion around assignment brief and structure and how it should be constructed.
Demonstrate
Learners begin assignments and work through individually at their own pace ensuring they meet key deadlines.
Consolidate
review of lesson with Q and A to check understanding.
Lesson 12 - Assignment completion
Lesson 12 - Assignment completion
Learning objective
Learners to complete assignment using information from brief.
Connect
Tutor introduction to assignment and hand out of assignment brief. Learners to read assignment briefs.
Activate
Tutor to lead discussion around assignment and confirm hand out date and hand in date. Discussion around assignment brief and structure and how it should be constructed.
Demonstrate
Learners begin assignments and work through individually at their own pace ensuring they meet key deadlines.
Consolidate
review of lesson with Q and A to check understanding.
Assignment brief
Assignment brief
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