Professor Craig Armstrong

Can your students start high-growth businesses with $10 or less? Mine can!

Fall 2023 Courses

MGT 481, New Venture Finance, two sections, August 23 - December 8, 2023 

Spring 2023 Courses

MGT 481, New Venture Finance, two sections, January 11 - April 28, 2023 

Winter 2022 Interim Course

MGT 482 and MGT 582, New Venture Development (problem to idea to problem-solution fit through personas, activity maps, solution sketches, and written pitch, culminating in a lean canvas and hypothesis development), December 12 2022 - January 3 2023.

Fall 2022 Courses

links will go "live" week of August 15-19

MGT 387, The Front End of Startups (pitching, ideation, hypothesis formation and testing, prototype development)

MGT 481, New Venture Finance (financial analysis, pro forma financials, stages and sources of financing, early stage venture valuation methods, capitalization tables, term sheets, making your venture and pitch more valuable)


Welcome to this site. This website is dedicated to entrepreneurship education - please keep coming back: for the rebuilds, new course offerings, frameworks, topics, techniques, phenomena, and for the occasionally updated FEED page.


Recent Courses

New Venture Finance, MGT 481, Spring 2022

New Venture Finance, MGT 481, Fall 2021

New Venture Finance, MGT 481, Fall 2020

New Venture Development, MGT 482-582, Fall 2020 ("MGTX82" since it is cross-listed for undergraduate and graduate students)

Foundations of Entrepreneurship, MGT 386, Summer 2020

Creating, Discovering, Evaluating, and Pitching Opportunities, Spring 2020

New Venture Development, Winter Interim 2020

New Venture Finance, MGT 481, Fall 2019

New Venture Development, MGT 482-582 (cross-listed), Fall 2019

If you browsed here expecting New Venture Development then you're in the right place. Winter Interim 2019 and HEMBA 2019 curricula pages are hosted on this site, as are spring courses for 2019 (New Venture Finance and New Venture Creation), archives of previous courses I've created (Creating, Discovering, Evaluating, and Pitching Opportunities) and lots of resources for entrepreneurship education


Design Sprint (the Book) page with PPTs of slides for each day, videos, and other resources. Very useful for getting started with your ideas.

Building a community of lifelong entrepreneurial learners begins with games and engagement.

[Above: Haitian orphans play a prototype of my Obje Chak Jou game. Find out more about this mission and this game here.]

Entrepreneurship isn't a topic you learn by sitting in a classroom and listening to lectures. Entrepreneurship is a set of skills, abilities, knowledge, and attitudes that require occasional - many would argue "constant" - augmenting and updating. Many of my students return to my materials years after they've graduated from college to see what I've developed based on latest frameworks, ideas, and other insights from the leading edges of entrepreneurship. That's why I don't hide my materials from students after the semester ends.

My logic for creating a game to build lateral thinking skills for children in Haiti was to help spark that lifelong approach to entrepreneurship to build entrepreneurial capacity in that nation.

Who's been to this site?

Revolver Maps Widget installed 2/20/19

Since 2/20/19

Since 2012

I covered the planet with a lot of red dots in six years; Eric Ries would call this "vanity metrics," and he would be right. But it's still important to know that you have reach to help people learn entrepreneurship.

About Craig Armstrong

I'm a professor of entrepreneurship. I believe in developing my own tools to meet the learning needs of different stakeholders of entrepreneurship. I've been recognized internationally for innovations in entrepreneurship pedagogy. I created a wikispace in 2012 that literally became a global resource for entrepreneurship learning content, activities, and community. But the hosts - - found they could no longer sustain a "freemium" model and decided not to offer the same services for a fee after my site approached 100,000 visitors.


I am not a lawyer.

May 5, 2021: I wanted to build my own Iron Man / Tony Stark version of Jarvis for research projects: I created an analog version using the guidelines of Zettelkasten, and you can too.