The $9 bike project

What is this?


learning objectives; assessment of outcomes

Students will

  • demonstrate an understanding of the relationships between the nine boxes of the business model canvas.
  • demonstrate how to integrate a full business-model perspective into their identification and evaluations of entrepreneurial opportunities
  • explain how and why this opportunity has or has not succeeded.
  • explain how they chose as a particular market entry segment over alternatives


instructions

Note for instructor: This is supposed to be an application of the business model canvas with a variety of applications and markets.

Watch the video below, read the supporting materials (also below), view the slides (yep, also below), and provide your responses to a brief case on this topic by downloading and editing a google doc.

SO this guy figures out how to make a bike out of cardboard for around $9 for materials. <write, elaborate, inundate.../>


View a/o read:

$9 cardboard bike slides, strategy-level lens

$20 cardboard bike runs into obstacles (Fortune.com, 2013)

let's get this over with!

Finish This Assignment

Here's the link to incorporate your responses --> LINK. Follow the instructions at the top of the document to fulfill "mechanical" requirements....