Playing to Win

An Integrated Cascade of choices

A strategy is a coordinated and integrated set of five choices: a winning aspiration, where to play, how to win, core capabilities, and management systems

The belief that strategy can be defined and created using a simple framework that entails answering five questions — the same five questions, no matter the type, size or context of the organization:


Strategy: Deliberately choosing a different set of activities to delivery unique value.

Sameness isn’t strategy. It’s a recipe for mediocrity. 

Strategy Logic Flow (framework)

Reverse Engineering

Strategy is Choice