This campaign promotes the use of public transportation as a key strategy for achieving several Sustainable Development Goals (SDGs). It highlights the positive impact on Good Health and Well-being (SDG 3) through reduced traffic and air pollution, fosters Industry, Innovation, and Infrastructure (SDG 9) by supporting public transport systems, contributes to Sustainable Cities and Communities (SDG 11) by creating more liveable urban environments, encourages Responsible Consumption and Production (SDG 12) by reducing reliance on individual cars, and directly supports Climate Action (SDG 13) by lowering carbon emissions. The campaign advocates for a collective shift towards sustainable mobility.