Media Studies Summer Term

Course overview - Study Period 1 and 2

The first half term will begin with learners completing a mock Paper 1 and Paper 2. These two exams will test learners on the close study products that we have looked at throughout the course of C9 and C10, including magazines, advertising, online, social and participatory media, radio, film, and music videos. Learners will also have to analyse an unseen text, usually a magazine front cover or advert, within the frameworks of Language and Representation. Following their exams, the rest of this study period will focus on two Advertising close study products: the 2014 Galaxy television advert featuring Audrey Hepburn, and the 2016 NHS Represent blood donation campaign. For both of these advertisements, learners will consider Language and Representation - how each advert is constructed to create meaning and how a range of groups are represented within them. 


During the second half term, learners will focus on newspapers. They will learn about the conventions of newspapers, the role of the UK press, the differences between tabloids and broadsheets, and the ways in which news reporting intersects with UK politics. Learners will look at and analyse a range of newspaper front pages, as well as using their understanding of newspaper conventions to create their own front page. This will give them the opportunity to prepare a piece of coursework: those learners who choose to will be able to submit this as their final non-exam assessment, worth 30% of their GCSE grade.

Key Concept:  

Media Language, Media Representation, Media Industries, Media Audiences, Historical, social and cultural contexts.

Assessment Points:

Mock Paper 1 and Paper 2 at the start of Study Period 1. 

One mini-milestone piece during each study period,with a final summative assessment at the end of the study period.

Guidance:

Learners will receive guidance in a variety of ways. These include marked assessments, reports, feedback in books, verbal feedback during sessions, and in-class quizzes.

Key Vocabulary:

Construction

Mediation

Selection

Audience Positioning

Selective Representation

Dominant Representation

Prejudice

Bias

Stereotypes

Free Press

Press Bias

Left Wing

Right Wing

Tabloid

Broadsheet

Agenda Setting