Last updated 9/23/2021
“Hi ________, this is ___from AdvisoryCloud. How are you today?”
(Let them answer and leave room for ice breakers)
First of all, thank you for your interest and your time today....
DISCOVERY
I wanted to learn more about your background and interests as I think you might be a good fit to become an advisor on AdvisoryCloud… As you may know - we’re the leading digital platform helping companies to build, recruit, and manage their advisory boards online - and for qualified professionals we offer the opportunity to join these advisory boards, add board work to your resume, and really build your brand as an advisor through our platform..
Are you interested in joining an advisory board? Great and what’s your level of board experience like at this point? Have you sat on any outside boards?
(Let them respond)
I’d love to hear more about your background and your current role and company
(Let them respond)
So – that’s what you’ve done – briefly, what are your overall goals for the next few years?
(Let them respond and add notes here - You should know your tier recommendation.)
Perfect, you sound like a really strong fit for what we do...
COMPANY BACKGROUND
Thanks for sharing that – Let me tell you a little more about AdvisoryCloud because I always find this valuable… We actually started as a traditional marketplace for board opportunities. The genesis of the company was really the idea of bringing transparency to the traditional board recruitment process. Over the years, that vision has matured into what we have today which is a comprehensive platform where companies build and manage their advisory boards and professionals from all over the world join and participate as board members, adding board work to their resume, sharing their expertise, networking, and ultimately opening doors to new opportunities… It’s really an amazing and valuable experience.
(Give them a moment to respond – Suggest they speak with silence here)
We’re going on our 10th year as a company, we’ve won numerous awards including the Inc. 5,000 fastest growing companies, and in the first half of 2021 alone we’ve facilitated over 10,000 advisory board placements on our platform, so it’s a really exciting time to join.
Does that all make sense?
QUALIFICATION & MODEL
Now that you’ve shared your goals and I’ve looked at your experience, there’s certainly no need to go through your resume but before I go into the program I recommend for you, I just have one more question:
Most customers join an advisory board for:
career advancement
professional development
sharing of ideas
Monetize as a career
What is your motivation from this list?
(Let them answer. This is your final discovery to guide your tier recommendation)
That’s great. It’s clear you’ll bring a lot to the table for any advisory board that you join so I’m comfortable moving forward. Now before I dive into the details of our program, I always like to mention our business model.
We do operate on a membership model for our programs.
There is an annual subscription fee that I’ll present shortly.
And ultimately, your level of board experience and what you’ve shared with me today is going to guide my recommendations for you...
TIER RECOMMENDATION-
Essentials TierIf no board experience
Professional tierIf some board experience or none but need POE
Executive tierIf CEO / Founder / Consultant looking to maximize potential for compensation
When you recommend, take prospect to the recommended site:
Essentials: http://register.advisorycloud.com/essentials-advisor-membership/
Professional: http://register.advisorycloud.com/professional-advisor-membership/
Executive: http://register.advisorycloud.com/executive-advisor-membership/