Making a Story Map for the Swamp Rabbit Trail

A story map is a multimedia storytelling experience. You can combine narrative information with beautiful images, videos, and your own maps into these website templates to create an impactful experience to the viewer. We will build a Cascade-style story map, which is an in-line, immersive format to fill the screen. It is easy for a user to navigate by scrolling.

We will combine a few photos, YouTube videos, and a map to tell the history of the Swamp Rabbit Trail, a popular biking trail between Greenville and Travelers Rest, SC which follows the path of the former Swamp Rabbit rail line, and highlight a few popular features of the trail.

To start, download the images at the bottom of this page. To see the finished story map, go to http://arcg.is/0yLX4D

Planning Your Story Map

Our story map will have this basic organization:The best place to begin any story map is with an outline on pencil and paper. Similar to writing a report, having an outline for a story map is an effective strategy to organize the content in a logical flow. Spending a few minutes sketching out the general appearance, sections, and items to include will make putting together a story map a breeze.

    • A catchy title.

    • A landing page with a high-quality photo or video.

    • A section about the trail's history. This will swipe across a few photos with simple narrative text boxes.

    • A section about key trail features. This will use a map, and as the user scrolls, specific items of interest will be highlighted.

    • A section with a video tour of the trail and the Greenville County Rec website for the user to get more information.

Making a Map of Trail Features

Greenville Rec has GIS data for the trail available in ArcGIS Online, including the trail locations, parking areas, restrooms, and water fountains.

  • Start by logging into ArcGIS Online. Click on Map to open the map viewer.

    • Click Add > Search for layers. Search in ArcGIS Online for Swamp Rabbit Trail. Add SRTLayers by saulen@greenvillesc.ads_grvlsc

    • Turn off the Mile Markers layer, which clutters the map.

Let's turn off the pop-up window for the trail segments. We would still like the Parking, Restrooms, and Water Fountains to have this information, but it isn't necessary for the trail lines, since there isn't much info about them anyway.

    • Hover your mouse over the Trails layer > More options > Remove pop up.

We can customize the pop-up for the parking lots to remove some of the unnecessary attributes, like the LASTUPDATE and EDITORNAME.

    • Hover your mouse over the Parking layer > More options > Configure pop up > Configure Attributes.

    • Uncheck the OBJECTID, EDITORNAME, and EDITDATE fields. Click OK > OK.

    • Repeat this process for the Restrooms and Water Fountains layers.

The map is simple but effective. Let's save the map:

    • Title: Swamp Rabbit Trail Info by (Your Name).

    • Tags: swamp rabbit trail, rails to trails, Greenville, SC, landscape architecture

    • Summary: Map of SRT trail features for use in story map.

Starting the Story Map

There are several places to start a story map. We will create it from ArcGIS Online directly.

    • In ArcGIS Online, go to your Content page.

    • Click on Create > App > Using a Template. In the menu, click Build a Story Map on the left and then select the Story Map Cascade. Click Create Web App.

    • Enter the title, tags, and summary for your story map.

This takes you to the Cascade Builder interface. On the left hand side, you can add sections to the story. There will be a preview of the story map in the main stage of the Builder.

    • On the cover page, click on Add your image or video. Select the SwampRabbit_Nov_2013.jpg, or another photo of your choosing.

    • Change the title to Ride the Rabbit and subtitle to Explore upstate SC's Swamp Rabbit Trail.

To add a section, begin scrolling down. You will see a + (plus sign) to add a section.

    • Click on it to add a new Text section. Copy and paste the following text:

Running along the scenic Reedy River on a historic rail bed, the Prisma Health Swamp Rabbit Trail Network is a 22 mile multi-use greenway system. Opened in 2009, this trail has experienced continual growth and offers fun, non-motorized recreation and transportation opportunities.

    • Click the + and add media. Insert the srt_cog.jpg image. Enter this text as a caption under the photo:

The multi-use Swamp Rabbit Trail connects Greenville and Traveler's Rest, SC.

    • Click the + and add text, copying and pasting the following:

Scroll through this story map to learn the trail's history and development and to see points of interest along the trail.

    • Add a Title and an Immersive section, which fills the screen with content. Set the title to The Swamp Rabbit Story.

    • Click the pencil icon on the lower left and Add media. Upload the file srt_transition.jpg.

    • Click Add media and select swamp_rabbit_train.jpg. Copy and paste the following text into the box "Continue your story here..."

In 1889, a group of local businessmen launch a railroad with the vision of connecting Greenville County to the Atlantic ports and Tennessee. The official name is the Carolina, Knoxville and Western Railway, but passengers fondly nickname it the Swamp Rabbit.

It is believed the name came from the wetlands along the Reedy River that the line traversed and the bouncy nature of the ride.

    • Click the Pencil icon in the lower left, where you can edit the photo settings. For example, you can click the Do not crop button to show the entire photo and select a background color. Click the check-mark to close the menu.

    • Along the bottom of the screen, click the + to add another item to the immersive section. For media, select the photo of Camp-Wing-photo-courtesy-TR-Historical-Society.jpg. Enter the text into the text box:

By 1920, the rail line extended from Marietta, GA to near the present day Jones Gap State Park in South Carolina.

A spur line near Travelers Rest was frequently demolished and rebuilt by the Army to train soldiers headed for the front in Europe to build track in battlefield conditions.

    • Add another section with the photo Rusted-railcar.png. Add the text:

By the 1990's, the railroad had been bought and sold many times and used for different purposes, like passenger service and hauling industrial freight. Some sections were in total disrepair or had the rails removed.

In 1998, the railroad was purchased by the Greenville County Economic Development Corporation (GCEDC). Only a single train car remained, but there was a bright vision of converting the rail system into a multi-use recreation trail.

    • Add another section with the photo SRTVolunteers.jpg. Add the text:

Through the hard work of the Upstate Forever group, Greenville County Recreation, Greenville Health System, and many volunteers, the overgrown rail lines were cleared and paved to create the Swamp Rabbit Trail, which opened in 2009.

    • Add a final section with the photo swamp-rabbit-trail.jpg. Add the text:

The Swamp Rabbit Trail now attracts over 500,000 users annually. It has provided substantial health and economic benefits to the area, and generates nearly $7 million in tourism revenue each year.

    • Save your story map progress.

We finished the section with a quick history of the trail. Next, we will add another section to hold our map and trailside features.

  • Add a new title "Trail Map and Points of Interest" and a new narrative section. For the media, navigate to your My Content section and select the Swamp Rabbit Trail Map by (Your Name).

  • In the text box, enter:

There are over 22 miles of trail, including spurs and connector routes.

    • In the text box, click the +, add Media, and select the image trail_legend.png.

    • Click the Duplicate button in the upper-right corner of the map icon. This will copy over the map into another section.

    • Go to Edit (pencil) and turn on the SRT Layers - Parking by checking the box. Click the Accept (checkmark).

    • Add the following text to the text box:

You can park for free at one of 22 locations along the trail.

Click the Explore Map button in the lower right to make the map interactive. Click on an item to see details about it.

    • Duplicate the map once again, and turn on the Restrooms and Water Fountains layers. Turn off the Parking layer.

    • Add the following text to the text box:

There are over 30 public restrooms and water fountains along the trail.

Next, we will link to The Carrot, an interactive guide to dining along the SRT, since there aren't any map layers showing dining options.

    • Add a new section. For the text box, enter

Looking for something to eat along the trail? Click the Explore button in the lower-right to browse The Carrot, a guide to dining near the Swamp Rabbit Trail.

To learn more about the Swamp Rabbit Trail, visit the Greenville County Rec site at www.greenvillerec.com/swamprabbit/

    • Highlight the URL and click the Hyperlink button. Enter the link www.greenvillerec.com/swamprabbit/

  • Click the align icon along the left of the text and change to Center aligned.

A Credits Section allows you to acknowledge sources for media and information. Let's give credit to our sources by clicking Add a credits section.

  • Enter the following items:

Customizing and Sharing

You can (and should!) change the default logo and tagline at the top of the story map.

  • Click the Settings icon in the upper-left corner.

  • Edit the Logo by clicking the pencil and upload the SRT_logo.png. Change the link to www.greenvillerec.com/swamprabbit

  • Change the tagline to "A Rails-to-Trails Story." Update the link to also point to the Greenville Rec site.

  • Click on the Bookmarks tab. Add a bookmark for the Swamp Rabbit Story section and the Trail Map and Points of Interest section.

  • If desired, change the appearance and font choices. Click Apply when finished.

  • Save the story map and then click the eye icon to view the result!

By default, your story map isn't visible to anyone but you.

    • To make it public, click on the globe icon.

    • To get the url, click the share button in the upper right.

To help improve the visibility of your story map, you should make sure it has good tags, summary, description, and a thumbnail. This is important when sharing to social media, because the thumbnail will be the default image shown in a post or Tweet.

    • In ArcGIS Online, go to your Content page. Click on your story map item to view the Item Details.

    • Update the Summary as needed.

    • For the Description, copy this text:

This is an example of a cascade-style story map for teaching LARC 3510: Regional Design and Ecology at Clemson University. It shows the history of the Swamp Rabbit Trail, a multi-use recreation path in upstate SC, and features of interest around the trail.

  • Click on Edit Thumbnail above the thumbnail. Drag and drop to upload cover_page.PNG which is a screenshot of the landing page.

Congratulations, you are well on your way to being a pro story mapper.