Snapchat Kills
Digital design
The idea behind this piece stems from my personal experiences with distracted driving. I’ve noticed that Snapchat is a major culprit. Many teenagers I know scroll through their home screens and even reply to friends while in moving traffic. This behavior has caused me a lot of anxiety, whether I’m with a friend, my best friend's older brother is driving us, or I'm on a date. It is concerning regardless of who is behind the wheel. I have also been surprised by how resistant people can be when I ask them to put the app away. This project hits close to home for me, and I hope it serves as a wake-up call for my peers.
Initially, I started this project with an ink drawing, but I was dissatisfied with the result. I then transformed it into a digital drawing by using a photo of my ink piece as the canvas. I applied various brushes to create the lights of police and ambulance vehicles in the background, and I incorporated a silhouette of someone running that I found online. The original phrase I used was "Your streaks can wait, the streets cannot." However, after discussing it with my dad, who works in marketing, he helped me refine my message.
I chose a font that Snapchat uses for both "streaks" and "streets" to connect the two words and directly reference the app. Although I could have used my own screenshot of my home screen, I opted for an online image in order to maintain my privacy.