The kinds of advantages and power of Rich Media ads – Dynamic Ads we can effortlessly convey to any client are best summed up in one of the rich media banner ads we recently created for the Samsung Galaxy Nexus. This new doyenne of Smartphones, which uses an Android operating system, employs a Face Unlock feature, effectively eradicating the need for users to memorize passwords with which to unlock phones. The phone uses a snapshot of one’s face, replete with a backup code designated by the user, to unlock the phone, safeguarding valuable saved data. It’s a wonderful idea whose full effect must be experienced firsthand in order to be appreciated. Here’s what our team at Digitaland did to bring the concept of this phone’s Face Unlock feature alive within the context of a rich media banner ad.