Digital Marketing
What Advertising, Promotions, and Marketing Managers Do
Advertising, promotions, and marketing managers plan programs to generate interest in products or services.
Many of these workers are employed in advertising agencies or in corporate or regional managing offices.
Training Programs at MTECH
MTECH Digital Marketing and Analytics
600 Hours
Digital Marketing professionals are responsible for developing, implementing and managing marketing campaigns to promote their company and its products or service. They play a major role in enhancing brand awareness, driving traffic and acquiring leads/customers within the digital space. In this Digital Marketing and Analytics Course students will learn the fundamental principles of marketing, strategy and best practice. It offers both theory and hands on application associated with the day to day tasks of the modern day digital marketer. Students will learn and test their skills in SEO, SEM, Social Media, PPC, Content and Email Marketing platforms.
630 hours
In the digital media profession, designers combine art and technology to communicate ideas through images and the layout of web screens and printed pages. They may use a variety of design elements to achieve artistic or decorative effects. They develop the overall layout and production design for advertisements, brochures, magazines, and corporate reports. The Digital Media Technology Program provides a strong foundation in the diverse fields of graphic design, digital /audio/video. It offers both theory and hands-on application in the production of electronically-generated media that can be used in print, television, film, websites, and mobile computing.
Training Programs at SLCC
675 Hours
In the Graphic Technician Program, students learn to communicate with employees, customers, and other businesses through printed material, websites, electronic presentations, videos and other related media. This program is designed to provide the student with a thorough understanding of the skills and visual literacy needed for employment in the graphic design media industry. The courses will cover visual language, composition, typography, photography, color, and graphic communication. This program provides comprehensive training in software applications and skills to prepare students for employment requiring design responsibilities in a variety of organizational settings.