Marketing
What Advertising, Promotions, and Marketing Managers Do
Advertising, promotions, and marketing managers plan programs to generate interest in products or services.
Most advertising, promotions, and marketing managers work full time. Some advertising and promotions managers work more than 40 hours per week.
Training Programs at SLCC
67 Credits
Marketing is a major function of business with a widely diverse field of job opportunities, including retailing, direct sales, advertising, physical distribution, logistics, and purchasing. Information management, customer service and public relations are also important aspects of the field. Marketing continues to increase in importance in the world of commerce and industry and many managers are selected from successful marketing personnel. Students cultivate fresh viewpoints and leadership skills through an open exchange of ideas and experiences while participating in team activities and problem-solving situations.
17 Credits
The Certificate of Proficiency in Digital Marketing combines principles from marketing, design, and writing to prepare students for an innovative marketing role relevant in today’s rapidly shifting marketplace.