Introduction to Entrepreneurship
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Core Compentencies of Entrepreneurship
Recognize a potential market
Forces of Competition
Unique Selling Proposition and Value Proposition
Target Market
Market Research
Marketing Mix
4Ms of Production
Business Plan
Forecasting Revenues and Costs
Factors in Forecasting Costs
Gross Profit, Operating Profit and Net Profit
Business Plan Implementation
Financial Aspect
Identifying Profit or Loss in the business
