How cute is this pencil?

The dishwasher didn’t like the dirty pot that you put in it, the WiFi is a bit shy today, but luckily your coffee machine is always happy to see you. You might know some examples of people objectifying people, but everyone subjectifies objects. From stuffed animals to printers, no object seems to be able to escape being subjectified by humans. (see what I did there?)

Introducing Lapsa

If I would have to think of a highly subjectified object, my first thought is my nephews stuffed fox “Lapsa”. Lapsa is a fox coming from the Latvian children TV series Tutas Lietas (Tuta’s things). Lapsa goes on adventures, has emotions, learns new words and even has a family. And to many children in Latvia, Lapsa is their best friend. Now this is not really different from other stuffed animals children have, but the fact that Lapsa is used as an actor in a TV series, shows how much we subjectify them and even if you don't speak the language yet, you can't watch without subjectifying Lapsa.


However, do we subjectify every object? No, you probably view most as your pencils just as pencils and you might even be able to withstand the urge to subjectify your car. You will probably not subjectify an industrial robot either if it's standing in a factory doing the same task over and over. But what about the industrial robot in this video?