Introduction to Business Management
mindmap_unit1.pdfUnit 1: Introduction to Business Management
In this first introductory unit, business management is set in context: students learn to analyse organizations’ internal environment (for example, stakeholders, strategic objectives and CSR) and external environment (for example, the impact of technological change and globalization).
Unit 1 covers traditional business areas such as the different types of organization and the idea of economies of scale, but it also includes more contemporary topics such as the features of social enterprises, the nature of business activity in the quaternary sector and the distinction between entrepreneurship and intrapreneurship...
Suggested BM Tools to integrate
SWOT analysis
Ansoff Matrix
STEEPLE analysis
Business plan
Decision trees
Circular business models,
Porter’s generic strategies (HL only)
Simple linear regression (HL only)
CCES CONNECTIONS:
Suggested inquiry statements to explore:
How corporate social responsibility (CSR) could impact business creativity.
Why business objectives might change over time
How ethical behaviour contributes to business sustainability
Why change could bring conflict among stakeholders
How businesses could benefit from adopting circular business models
TOK CONNECTIONS
Suggested theory of knowledge questions
Is the depiction of “business management” in this guide an accurate model of the contemporary academic discipline of business management and today’s business environment?
If the effects of a mission statement cannot be easily measured, does this mean that they are worthless?
Do CEOs have different ethical obligations and responsibilities compared to their employees?
Are reasoning and emotions equally important in the justification of ethical decisions?
Does competition between companies help or hinder the production of knowledge?
Is it possible to discover laws of business in the same way that the natural sciences discover laws of nature?
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