Logo Design Challenge
Today you will be creating a logo for a business (or yourself!).
Today you will be creating a logo for a business (or yourself!).
What is a Logo?
What is a Logo?
noun : a symbol or other design adopted by an organization to identify its products, uniform, vehicles, etc.
noun : a symbol or other design adopted by an organization to identify its products, uniform, vehicles, etc.
Do you recognize these world wide logos?
Do you recognize these world wide logos?
LET'S TAKE A CLOSER LOOK!!!
LET'S TAKE A CLOSER LOOK!!!
Some messages are hidden in logos.
Some messages are hidden in logos.
There are so many LOGOS and all are special and unique to the company, place, or thing they represent.
There are so many LOGOS and all are special and unique to the company, place, or thing they represent.
Let's create a LOGO!
Let's create a LOGO!
Materials- practice paper, final paper (medium weight), colored pencils
Materials- practice paper, final paper (medium weight), colored pencils
1 - IDEA - DECIDE what's your logo for (brand, initials, last name, school)
1 - IDEA - DECIDE what's your logo for (brand, initials, last name, school)
2 - RESEARCH & WRITE words that describe your idea. (flavorful, powerful, BOLD, safe, smooth)... write these words or symbols on "pratice paper".
2 - RESEARCH & WRITE words that describe your idea. (flavorful, powerful, BOLD, safe, smooth)... write these words or symbols on "pratice paper".
3 - BRAINSTORM & SKETCH A TON! - Draw MANY words/letters/symbols/colors.
3 - BRAINSTORM & SKETCH A TON! - Draw MANY words/letters/symbols/colors.
4 - DESIGN & FINISH - Once you find the logo you like best, GO WITH THAT! Complete on "final paper."
4 - DESIGN & FINISH - Once you find the logo you like best, GO WITH THAT! Complete on "final paper."
Let's TALK MORE IDEAS... Getting started
Let's TALK MORE IDEAS... Getting started
If you know what you want to do, go ahead and draw, sketch, and write words and logos (work quietly).
Bonus Challenge: Create a logo for Horizon PTO's Spring Fling week
Bonus Challenge: Create a logo for Horizon PTO's Spring Fling week
- April 15-18
- Ninja Golf, Culver's, Galaxy Roller Rink
- Proceeds go to Horizon PTO
- Winning logo will be featured on Horizon's Facebook page and school newsletter!
Lines - Vary the lines
Lines - Vary the lines
Shape - Basic then modify
Shape - Basic then modify
Color - Cool/Warm
Color - Cool/Warm
Texture - Smooth/Scratchy
Texture - Smooth/Scratchy
Space - Small/Big, 1 or 2
Space - Small/Big, 1 or 2
Value - Contrast or Shade
Value - Contrast or Shade
PLAY with the DESIGN
PLAY with the DESIGN
Try Seeing a Simple or New Perspective
Try Seeing a Simple or New Perspective
Student examples:
Student examples:
